Posted on 06/02/2009 5:04:24 AM PDT by Diana in Wisconsin
Hollywood, CA (BANG) - Catherine Zeta-Jones was paid a staggering $5,700 a second to star in a shampoo commercial. The Oscar-winning actress earned $2.5 million for the seven-minute TV advertisement for haircare product Lux, which will only be broadcast in China and Japan.
An executive at Unilever, the firm behind the commercial, told Britain's The Sunday Times newspaper: "We wanted Catherine as we remember her in 'Entrapment, all slinky and mysterious."
"That's why the advert was written as a mini spy movie. Pity you won't see it on British television. She looks pretty good in it, but that's the deal."
In the advert 39-year-old Catherine steals a youth-enhancing elixir from a high-security laboratory, which turns out to be Lux shampoo and is later seen shimmering down the red carpet with fabulous looking hair.
The British beauty - who has previously appeared as the face of Elizabeth Arden cosmetics and an American telephone company - is not the first Hollywood star to appear in a commercial which will only be shown outside their home countries.
Catherine's "Chicago" co-star Richard Gere filmed Ferrero Rocher adverts for Italy while Arnold Schwarzenegger appeared in many commercials for Japanese TV.
Shoot, I would have starred in that commercial for half the price.
$2.4 Mil for a 7 minute tv ad????
That’s gotta be a record.
Hey Maureen,
what’s the Times pay per second?
They’ve finally found a name for what’s bothering Mo. She’s ‘certifiable’ now!
http://www.freerepublic.com/focus/f-chat/2262793/posts
It’s a bargain.
Maybe she can sell a lot of shampoo. A few folks might in fact utilize more shampoo with her image in their heads.
Hey, if they’re willing to pay her, she’s worth it. Now, if we can just keep Capitalism and the markets alive until the Post Obama Era...
Meanwhile, Mo Dowd was told that even if she paid a similar amount, there would be no commercial for her.
A: No, actually.
Figuring the average number of hairs on the human head is around 140,000, that doesn’t seem so high. It’s about 17 bucks per hair. Seems reasonable to me.
One of only a handful of natural beauties in today’s Hollywood.
The headline sounds as if Catherine Zeta paid to star in the commercial:)
Natural beauty?
It’s widely known she has had breast enhancement.....
If I were as rich as her, I could afford to pay $5,700 per second to star in a shampoo commercial too.
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