Nobody will ever be able to adequately explain what Titanic did at the box office. Paramount must have pooped themselves in fear on opening weekend, they spent $200 million making the movie and it opened at $28 million. That should have been one of the most gigantic flops in cinema history. But then it continued to make around $30 million every weekend for 3 whole months. It’s really weird, that never happens, the movie never found a huge audience on any weekend. Much like the story the box office of the movie just kept plodding along. And of course now 10 years later it’s one of the most insulted movies ever.
It’s not a matter of the dialog being all their it’s. It’s a matter of technique not being able to turn a bad movie into a good movie. Movies are about a lot of things, directorial technique is on the list, but it’s just a piece of the pie, they tell a story which should be good, they have actors that shouldn’t suck, there’s a lot to go wrong in a movie. And the fact that a really good story can be told with incredibly plain directing and still be a good movie shows technique really isn’t that important.