This piece is a Dell ad masquerading as a news story.
Yep.
But if it gets VMware into the public eye more, fine.
I run VMware's Fusion on my MacBook, and Workstation on both Windows and Linux hosts, with about half a dozen different guest OSes. It rocks.
The article's idle speculation about Apple allowing OSX as a guest OS is stupid though. Apple will never allow that on anyone else's hardware.
If Dell is developing (or is a major force in developing) the software to do this it is more than just an ad. It’s a press release...
It can be either. Or if you prefer software fine, but even the microcode in the CPU is a form of software, just hard coded into the chip. In that same light, they are working on Virtualization that is in the hardware. In fact some of VM's offerings actually require specific CPU instruction sets to properly work. If your CPU doesn't, you're out of luck.
I suspect what Dell is offering is a combination of both. Intel's optimized VM chips with the appropriate software.