Vlasic pickles should do a commercial this year based on the name confusion with almost unknown candidate, Tom Vilsack.
I'm surprised that some coffee company hasn't made use of the fact that many people drink coffee while surfing the Web. I could see a Chock Full 'O Nuts commercial showing a blogger in his underwear posting away on his blog as he sips coffee. It would show him doing a blog about how much he likes that brand of coffee. The commercial concludes with the blogger posting; "Chock Full 'O Nuts is the coffee most preferred by bloggers." It ends with the blogger sipping from his coffee again.
A pickle jar WEARING THE BEAR?