Well, I don't think that Harris can win in the general election. So then the choice came down between McBride and Collins. Since I have seen and heard zip from McBride it tells me he isn't making the effort to win. OTOH, Collins BRILLIANT radio commercial tells me he IS making the effort. Oh, and it is refreshing to actually hear an interesting radio commercial. Well, actually the Collins commercial sounds like your standard political commercial except for the tail end where some loud woman yells: "SHE CAN'T WIN!!!"
I dunno, all that tells me is he had the coin to spend. He dropped it at a commercial house which came up with a bunch of commercials, and his people picked one. I don't think that says a thing about him making the effort, or how he would act in office, and it doesn't seem a particularly good way to pick a candidate.