Lacrosse wasn't big where I grew up--it's a Yankee thing--but I ran with the same type of crowd in high school and college and the guys were big time into Skoal and Red Man. Of course, college students now aren't my contemporaries, but I know the type and it's not news to me, at all!
When I was in college, the Skoal and Red Man users were the Rodeo Team! LOL!
I'll be doggone, that does surprise me.