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The Newest Thing In Advertising: Bumvertising
KOMO-TV ^ | August 9, 2005 | Terry Travis

Posted on 08/09/2005 3:28:31 PM PDT by Horatio Gates

SEATTLE - "Will work for food...or beer"

Those are the signs you usually see held by transients on local freeway off ramps. Some are now holding new signs --- advertising a local Web site.

Its called "bumvertising." That's the term Ben Rogovy with pokerfacebook.com came up with after talking with transients about his idea. "I told them about my site, and they asked about it, they were curious," he says. "And then I asked them if they wanted to help me out and I'd pay them. And they were very willing. Appreciative, too."

Rogovy says holding the professionally made signs is having an impact. "Homeless men actually make comments like 'wow, people are actually reading my sign, I just thought they gave me a dollar or food and never read it.' I think they're actually putting more care into what they are saying."

Some though, are criticizing the idea. "They don't like the term 'bumvertising'. And I'm not too attached to the term, I just thought it was appropriate," says Rogovy.

Jeff, who agreed to hold one of Ben's signs along with his asking for cash, says people have the wrong idea. "This isn't exploitive to anybody. We have the right to do it, just like anybody else does."

Rogovy says he's not out to save the homeless and he treats them like adults. "A lot of organizations try to give them shelter or food and a lot of them try to organize the homeless to landscape or clean up neighborhoods. I think that's great. But I'm just trying to work within the boundaries that they have set for themselves."

For more information:

www.pokerfacebook.com
www.bumvertising.com



TOPICS: Local News
KEYWORDS:
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1 posted on 08/09/2005 3:28:34 PM PDT by Horatio Gates
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To: sionnsar

WA ping


2 posted on 08/09/2005 3:29:43 PM PDT by Horatio Gates (What's the matter boy? He ain't gonna bite you. That's good terrorist. Good and dead.)
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To: Horatio Gates

Doing the jobs American 1x4s won't do.


3 posted on 08/09/2005 3:30:08 PM PDT by atomicpossum (Replies should be as pedantic as possible. I love that so much.)
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To: Libertina; Fire_Dean_Logan; ShorelineMike; eeman; BADROTOFINGER; Delmont; CDB; franksolich; ...
Thanks to Horatio Gates for posting.


Evergreen State ping

FReepmail sionnsar if you want on or off this ping list.

Ping sionnsar if you see a Washington state related thread.

4 posted on 08/09/2005 3:31:13 PM PDT by sionnsar (†trad-anglican.faithweb.com† || Trad-Ang Ping: I read the dreck so you don't have to || Iran Azadi)
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To: Howlin; Ed_NYC; MonroeDNA; widgysoft; Springman; Timesink; dubyaismypresident; Grani; coug97; ...

Just damn.

If you want on the list, FReepmail me. This IS a high-volume PING list...

5 posted on 08/09/2005 3:32:19 PM PDT by mhking (The world needs a wake up call gentlemen...we're gonna phone it in.)
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To: Horatio Gates

6 posted on 08/09/2005 3:32:20 PM PDT by martin_fierro (< |:)~)
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To: sionnsar

OMG!!!!! Thats sooo smart, I will soooo take advantage of that, I know just the guys too, Don't worry, I will pay them well.


7 posted on 08/09/2005 3:33:18 PM PDT by cmsgop ( I DON'T C.A.I.R. !!!!!!!!!)
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To: Horatio Gates

This is what I expected that they were talking about.

8 posted on 08/09/2005 3:33:34 PM PDT by RobFromGa (This tagline is on August recess...)
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To: RobFromGa

LOL! 8>D


9 posted on 08/09/2005 3:35:04 PM PDT by Horatio Gates (What's the matter boy? He ain't gonna bite you. That's good terrorist. Good and dead.)
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To: RobFromGa

I'm thinking that Abercrombie & Fitch won't want us to associate their stores with these guys...?


10 posted on 08/09/2005 3:35:12 PM PDT by bannie (The government which robs Peter to pay Paul can always depend upon the support of Paul.)
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To: cmsgop

LOL...I moonlight at a local homeless center. I may get in on the act.


11 posted on 08/09/2005 3:36:07 PM PDT by Horatio Gates (What's the matter boy? He ain't gonna bite you. That's good terrorist. Good and dead.)
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To: RobFromGa

Only reason I came to the thread. I was expecting pics of firm fannies (female please) with temporary advertising tatoos.


12 posted on 08/09/2005 3:42:22 PM PDT by NerdDad (I do as the voices in my wife's head tell me.)
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To: martin_fierro

Interesting way to 'earn' a living.


13 posted on 08/09/2005 3:43:51 PM PDT by fortunecookie
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To: martin_fierro

14 posted on 08/09/2005 3:48:18 PM PDT by cripplecreek (If you must obey your party, may your chains rest lightly upon your shoulders.)
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To: Horatio Gates; fortunecookie
Then there's...


15 posted on 08/09/2005 3:50:56 PM PDT by martin_fierro (< |:)~)
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To: martin_fierro; Horatio Gates
Not just marker, but a TATTOO!! Some people are just tooo stupid. Tattoos are pretty much forever and painful to remove when possible. Might as well be a giant "L" on her forehead! LOLOLOL....

Will they cover the botox and facelifts to keep the advert fresh and new as she ages?

16 posted on 08/09/2005 3:55:29 PM PDT by fortunecookie
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To: fortunecookie
Tattoos are pretty much forever and painful to remove when possible.

Yep. I'd say thats about 15 laser removal sessions by the looks of that tat. Stupid people keep a lot of us employed. 8>)

17 posted on 08/09/2005 3:59:36 PM PDT by Horatio Gates (What's the matter boy? He ain't gonna bite you. That's good terrorist. Good and dead.)
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To: Horatio Gates
The Newest Thing In Advertising: Bumvertising

That headline is really confusing to us English speakers

18 posted on 08/09/2005 4:53:50 PM PDT by Oztrich Boy (IIt is dangerous to be right when the government is wrong. = Voltaire)
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To: Horatio Gates
Stupid people keep a lot of us employed. 8>)

LOL! Imagine 15 laser removal sessions. Owwww. Not to mention the possible scarring. I guess she could wear bangs.

19 posted on 08/09/2005 5:17:11 PM PDT by fortunecookie
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To: mhking

When you see someone holding the sign, "Will Work for Benefits," beep and wave--it will be me.


20 posted on 08/09/2005 5:56:00 PM PDT by World'sGoneInsane (LET NO ONE BE FORGOTTEN, LET NO ONE FORGET)
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