AMERIQUEST MORTGAGE COMPANY TO PRESENT THE UNITED STATES LEG OF THE ROLLING STONES ON STAGE WORLD TOUR
Orange, Calif.— May 10, 2005 — Ameriquest Mortgage Company, one of the nation’s largest mortgage lenders, announced today a sponsorship agreement with the Rolling Stones making Ameriquest the Presenting Sponsor of the United States leg of The Rolling Stones On Stage World Tour.
The Rolling Stones On Stage World Tour, which will include more than 35 dates in the United States and kicks-off August 21 in Boston's historic Fenway Park before concluding February 4, 2006 in Miami at the American Airlines Center, represents Ameriquest’s first sponsorship of a major concert tour.
“With music that appeals to a wide spectrum of the American public, the Rolling Stones offer Ameriquest a broad platform to strategically communicate our brand, our services and our positioning as, ’Proud Sponsor of the American Dream’" said Brian Woods, Chief Marketing Officer, Ameriquest Mortgage Company. “In today’s saturated marketplace, the Rolling Stones break through the clutter to reach fans in a way that few iconic brands can. Being the presenting sponsor of this tour allows Ameriquest the opportunity to reach those fans by fulfilling their Dream to see the Stones on stage live.,"
“The band are at their best and it will be an amazing tour," said Michael Cohl, Tour Director. “We are glad to have Ameriquest on-board."
Ameriquest will activate their sponsorship with a fully integrated promotional campaign that will feature Rolling Stones themed television advertising, direct mail, interactive web content including free music track downloads and a national consumer sweepstakes.
About Ameriquest Mortgage Company
Ameriquest Mortgage Company, headquartered in Orange, Calif., is a national mortgage lender committed to helping people achieve their homeownership dreams and financial freedom. To fulfill that mission, Ameriquest originates and services home mortgage loans through more than 280 branch offices across the United States. Ameriquest and its affiliates employ more than 14,000 associates nationwide. For more information about Ameriquest Mortgage Company, visit www.ameriquest.com.
Contacts: Christine Bunch, Ameriquest Mortgage Company, 949-955-1439, cbunch@ameriquest.com;
Mark Beal, Alan Taylor Communications, 212-714-1280, mark@alantaylor.com
Oh, look...a mortgage company I will refuse to use when I need a mortgage!
Re: links in post 24. Thanks for posting those email addys. Let's go get 'em!