Q. The Angels have been in the news recently with talk of changing their name to the Los Angeles Angels of Anaheim. What are the business decisions behind possibly doing this?
A. I really believe the Angels were put into a box. The Angels were put into a demographic box.
There are 300,000 people in Anaheim. There are three million in Orange County. There are 161/2 million in the metropolitan area.
So when you look at marketing you're saying, "Have we identified ourselves with a particular market?" We spent quite a bit of money doing research on this. We hired a marketing firm, and we went out to all different parts of the metropolitan area to see if they really cared about baseball, trying to get a global view. We were trying to broaden our overall economic reach.
If you look at an NFL team, if they have 60,000 seats, normally they sell out every seat. So really, only those 60,000 people get to go to the games.
But the money is made in broadcasting. And those broadcast dollars go throughout the whole metropolitan area. And that's why the NFL wants to come to Los Angeles. It's the No. 2 media market. From Day One I walked in the door and said, we are in the No. 2 media market, the No. 1 entertainment market when you count Hollywood. So from a marketing perspective, why would I want to market to 300,000 (Anaheim), or three million (Orange County), when I have an opportunity to market 161/2 million in the metropolitan area?
So we are exploring our options.
Q. And you think the Angels being put into "a box" limits revenue streams?
A. We get half of what the Dodgers get in broadcast revenue. Why? Seattle's radio deal is three times ours. Why does Milwaukee have a better radio deal than we do? Why? Why are we 28th or 29th in the country in broadcast revenue?
The United States of America Angels?
The "Americas" Angels?
The Milky Way Galaxy Angels?
The "actual city where Disneyland is at" Angels?
ES Dodgers sucks
They are Big star baseball team LA Dodgers they been here longer than Angels has