Some theaters to show all three films back to back to back when ROTK is released.
In memoranda sent to exhibitors on Wednesday, New Line laid out a game plan to promote the third film by refreshing filmgoers' memories with "The Fellowship of the Ring" and "The Two Towers."
Plan calls for putting the films on 100-150 screens in top 10 U.S. markets. Many other U.S. cities will have one cinema participating in the special extended edition screenings. Running times for the extended editions are 208 minutes for "Fellowship of the Ring" and 214 minutes for "The Two Towers."
Advanced ticket sales are scheduled to begin in late September or early October on exhibitor Web sites and movie ticketing sites like Fandango, MovieFone and Movietickets.com.
"The release of the third film affords us a once-in-a-lifetime opportunity to give audiences a compelling new theatrical experience of Peter Jackson's sprawling vision for this trilogy," said Rolf Mittweg, prexy and chief operating officer for worldwide distribution and marketing.
I would die and go to Geek heaven if I could see this. Unfortunately, I doubt it will happen in Tulsa.
KEWL!