The kings/laker series is the marquee match up. You have shaq and kobe who are the two NBA players with the most name recognition. The kings/lakers are a much more attractive tv ratings getter than a nets/celtics series. Now if Jordan were playing for either the nets or celts, I think you would have seen game 7 in that series too.
Between that BS and the strikes these players take, (screw them)!
I don't watch baseball, football or basketball like I used to. The strikes bittered my taste to it and the calls by refs on all sides doesn't make it worth my time.