A four year run is not a “disaster”. A niche business like that is a big of a crap shoot, regardless if where it operates.
Portland Oregon is a messed up town. But alcohol and beer wine sales are very down nationwide due to health trends. Ozempic is a factor. And people not having the money to squander.
MacDonalds is down 6% year to year. People are not spending what they do not have.
The struggle is real!
Fortunately Ryan Reynolds has sufficient wealth of $350M that he can absorb bad business decisions like locating a new business in crime-ridden Portland Oregon.
Are they saying gin sales are sloe?
“The actor once called the tasting room;
“A Disneyland for adults!”
Without tonic, lemon, questionable water and sweltering heat gin would not be fit to drink.
They are still making the gin. Just not in Portland.
If you would like more information about what’s happening in Oregon, please FReepmail me. Please send me your name by FReepmail if you want to be on this list. Now that I know that Aviation gin is owned by Diageo, I will be sure to avoid it.
Should have opened a gay bar instead.
Aviation and gin don’t go together....why the name?
I'm no biologist but I'm thinkin' that's a big part of the problem.
Well, I don’t drink any more. Of course I don’t drink any less!
Deadbrew
Gin sucks. So does Portland.
Portland’s Rogue Brewhouse closed both locations in Portland - now out of business completely.
Rogue Ales & Spirits (the brewery behind Dead Guy Ale) is essentially gone as an operating brewery.
It was the best place in Portland for beer. My personal favorite was Hazelutely Choctabulous. That’s a mix of Rogue Hazelnut Ale and Rogue Chocolate Stout, mixed on the spot or available in bottles at the brewhouse.
Only three or four years ago, I was at the west location (the last to close down) and there was a big, huge banner on the wall of a bearded man standing alone in the middle of a barley field. I asked the bartender about it. He was an employee - they named a beer after him, it was on the big chalkboard on the wall above the bar, with all the brews listed. There was one named “Beard Beer”. That’s because the yeast used in the beer was taken from the beard of the employee on the banner, grown in a lab, and used as the basis for the beer.
No, really!
I told the bartender, “Imagine if he had a girlfriend and...”
This dude has annoyed me for years. What a woke moron.
It Ends in Portland
If you can’t make a business work next to the Pearl District and that area of Portland, then you didn’t have a good business.
The Fred Myers in that area won’t be going under.(A grocery store.)
The Multnomah Athletic Club will still be around.(A place where the Portland money drinks & socializes.)
The Roseland theater will still fill up with people wanting to listen to live music.
The left wing nuts & crazies will still fill up Pioneer Courthouse Square with their silly political diatribes.
Reynolds had a “dime a dozen” niche business in an area saturated with those type of businesses. So it shouldn’t be surprising when the underwriter decided to pull the plug.