Our preferred brand has been Mrs. Smith’s so I don’t have recent experience with Sara Lee. Companies change recipe formulations not infrequently so maybe they changed a pie crust ingredient (?). “This doesn’t taste like (or ‘as good’ as) it used to” is a common complaint around our house.
They had an outlet store and my mother would go and purchase discounted imperfect products. You could see the bread in the package, so not much surprise. If you bought a cake...you might get all cake, or if you were lucky, a 1 inch of cake and 2 inches of frosting! (Enjoyed those!)