Apple announced a $100 billion US investment in manufacturing, according to the White House, potentially to stave off tariffs on iPhones and other products. This announcement is in connection with a planned event with President Trump. Separately, Apple has recently announced new features for Apple TV, Apple Intelligence, and various operating systems like iPadOS, macOS, watchOS, and visionOS. They have also launched AppleCare One, a new way to streamline product coverage.
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Leverage.
Ford is announcing a new EV strategy with a “Model-T moment” unveiling on August 11th in Kentucky, focused on competing with Chinese automakers. This strategy will involve a new EV platform and a “breakthrough” electric vehicle.
Additionally, Ford is launching a new ad campaign highlighting its U.S. manufacturing and offering employee pricing and other incentives.
Here’s a more detailed breakdown:
New EV Strategy:
Ford CEO Jim Farley has called the upcoming August 11th event a “Model-T moment” for the company, indicating a significant shift in its EV strategy.
Event Details:
The event will take place in Kentucky and will unveil a new EV platform and a “breakthrough” electric vehicle.
Focus on Competition:
The new strategy aims to help Ford compete with Chinese automakers by improving its engineering, supply chain, and manufacturing processes.
“From America, For America” Campaign:
Ford is launching a new advertising campaign emphasizing its U.S. manufacturing and offering employee pricing on most vehicles through June 2.
Incentives:
Ford is extending its free home charger and installation program for EV purchases through June 30.
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Hhhmmmm. Could this be Nikola Tesla tech? Did PDJT share it with them? Is this why Elon got angry?