[Jim W N]

Here’s how to spot a quality olive oil, straight from the lips of a true Italian:

But they don't you in this article...

start voting with their wallets

That's exactly how the market economy free from gov't interference works. The voluntary cooperation between buyers and sellers in the marketplace free from gov't interference. Sooner or later inferior quality brands and/or too-high priced brands will lose to better quality and better prices. Why? because of consumer self interest.

Consumer self interest is what runs the show in the free market economy and is why gov't command and control economy loses EVERY TIME. Gov't couldn't' care less about your interests but YOU care greatly about your interests.

[Starboard]

“Gov’t couldn’t’ care less about your interests”

************

They care about THEIR interests. Its government of, by and for the elites.

[Flying Circus]

Problem: How do we as consumers know we are getting real, high quality olive oil and not fake, adulterated oil? We have limited information on what is in the bottle except what the label claims. I believe a lot of the stores don’t even have the means to verify what they are selling is actually in the bottle. There is a massive imbalance in information to the disadvantage of the customer side of the transaction.