“The real trick is trying to find a commercial in which the actors are not POC.”
One example of what advertisers did was to use light skinned black women and men in commercials.
I once read somewhere that Hispanic women, light skinned black women, and multi-racial Asian/white women are used heavily in the TV business because for some reason female TV viewers of all races and socioeconomic backgrounds seem to personally identify with them as people who “could be me.”