This is called retail politics. It works in Iowa and New Hampshire. Not so much in large states, Super Tuesday states or the general election.
Trump had a few home runs of this kind. Remember his stop for a Philly steak? He made a few such stops (but didn’t overdo it). Those stops at popular eating places really connected with people.
Another thing that really worked well for Trump was the motorcades, bike rallies, and regattas. Colorful. Waving flags and Trump signs. And, smiling.
Of course, Trump’s rallies and non-stop campaigning were epic. If the pundits could be fair in assessing Trump’s strengths and weaknesses, his energy would be recognized.
Trump brings charisma to politics. We are not seeing this with DeSantis. DeSantis has a fine resume (as had Trump in 2016), and DeSantis has a more presidential personality, but DeSantis is more of a policy wonk than a celebrity.
“DeSantis has a more presidential personality”
Sorry, can’t agree with that.
He’s never been a persuader, or source of passionate leadership.
He leads because he’s there.
Few would follow him “into the breach”.
At rallys for our PDJT The GOAT there are regularly chants of “We love you!”.
Trumpeters will follow through . . .through fire, flood, and brimstone if necessary.
That’s what “Leaders” can create.
It’s now a Movement. MAGA isn’t about him, it’s about us.