Posted on 05/15/2023 7:03:37 PM PDT by grundle
Video of the commercial: https://www.youtube.com/watch?v=_NtBQWZqaHo
Bud Lite made a terrible mistake when it used Dylan Mulvaney as a pitchman (pitch thing?) to market its product. While that was happening, though, a Miller Lite advertisement was floating under the radar. To its credit, it was pandering to actual women, not mentally delusional fake women. However, it is one of the most disgusting, vulgar, crude ads I’ve ever seen—and, ironically, it’s all framed as giving women their due.
The ad’s narrator/central figure is a busty young woman in her 20s or 30s, dressed in a loose-fitting sweater and a short skirt. She looks like a graduate from Smith who “identifies” as a “cis woman.” And she’s angry. Why is she angry? Because people no longer know that, historically, brewing used to be women’s work.
What that claim misses is that, historically, domestic brewing was women’s work; commercial brewing was always men’s work. But back to the angry young woman in the ad.
That forgotten history is bad, but what’s really bad is that the industry not only ignored women’s contributions but “they put us in bikinis.” She then walks into a set with walls plastered with the kind of beer ads that began in the 1970s, showing women in swimsuits, with the implied promise that…well, I’ve never been quite clear about the implied promise.
If you drink beer, sexy women will love you? Sexy women drink beer? Beer goggles make all women sexy? Whatever. The point was that the ads catered to their primarily male drinkers and associated the product with beautiful women. That’s because in the normal male psyche, beautiful women are a positive association, and you want that for your product.
(Excerpt) Read more at americanthinker.com ...
All the women in the Miller ad are about as sexy as a sheet of cardboard. Who is Miller trying to market their crappy beer to? That enormous Beta male and gender neutral woman market?
Do all Leftist White Women hate beer? It seems like they’re doing their best to destroy all beer companies, especially those with idiots as their CEOs and boards of directors.
Commercial brewers were sometimes women.
There are English occupational surnames with feminine suffixes: Brewster, Baxter, Webster, Dyster/Dexter. Maybe not Spinster, though.
Dang. All the galaxy brains are marketing beer these days.
Almost as stupid as the Bud Light campaign.
Now I see how the Libs captured NASCAR and much of the NRA.
i think their target market is women who brew their own beer
quite a strategy
Do all Leftist White Women hate beer? It seems like they’re doing their best to destroy all beer companies, especially those with idiots as their CEOs and boards of directors.
i think you are on to something
this could be some kind of back door prohibition
::this could be some kind of back door prohibition::
~~~
Don’t worry, we are talking about Miller here and not real beer.
The commercial is so bad, it looks like a parody of a bad commercial.
Free people like beer, football, fast ICE cars, real women, real men, talk radio, guns, fair laws, fair elections, babies.....GOD...
Its easy to see the process that is being used to remove those things in life. To destroy these things.
Evil is everywhere...
I’m confused. Their beer is $#!T?
Miller’s spokeswoman looks like ‘$#!T’. Which makes sense since their beer tastes like ‘$#!T’.
Her anger is understandable since clearly nobody would ever want to see her in a bikini. What I don’t understand is why Miller would take an angry frumpy lib, with a chip on her shoulder to lecture everyone who formerly might have been somewhat interested in buying their beer about how bad all the very successful adds that sold million gallons of beer for many decades were. If the beer industry owes women anything, it’s for all the great bikini adds. Advertising 101 says that sex sells. If you want to sell a woman something, use a hot guy (The present woman excepted) If you want to sell a guy something use a beautiful woman. DUH! Also humor beats a stodgy lecture from and angry bit_h any day.
Okay I want to make up for all the bikini adds by posting a more sensitive beer commercial for Pure Blonde. https://youtu.be/Sjl5_vDfiuM
P
That was awesome!
FWIW I don’t think I’ve ever used the word ‘awesome’ on FR before.
If Miller wants to make amends for putting gorgeous models in bikinis in their ads
then they should put gorgeous naked models in their ads.
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