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'It’s time beer made it up to women': Miller Lite APOLOGIZES for using women in bikinis to sell beer after campaigns featuring Sofia Vergara, Meghan Markle and Pamela Anderson: New ad echoes woke Dylan Mulvaney controversy
Daily Mail UK ^ | May 15, 2023 | Melissa Koenig

Posted on 05/15/2023 4:44:32 PM PDT by Morgana

Miller Lite has apologized for its history of advertisements featuring women in bikinis with a woke commercial.

In the one minute and 30 second spot posted online, comedian Ilana Glazer says 'It's time beer made it up for women,' as she touted women's role in the brewing process — going all the way back to early civilization.

She explained in the commercial that Miller Lite created a campaign for Women's History Month in March to buy up old marketing materials to turn them into compost, which could be used to make fertilizer.

That fertilizer would then be donated to female hops farmers, and the hops grown from the recycled materials would be sent to female brewers.

The 'Bad $#!T to Good $#!T' campaign came ahead of its rival Bud Light's disastrous Dylan Mulvaney ad, featuring the transgender TikTok star drinking out of a beer can with her face on it.

The company has since lost more than $6million in market capitalization, and a marketing executive criticized Bud Light for losing touch of its audience.

Now, some are saying the same about Miller Lite.

(Excerpt) Read more at dailymail.co.uk ...


TOPICS: Business/Economy
KEYWORDS: millerlite
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To: Mat_Helm

PBR is owned by a half-Russian and a San Fransisco company.

You’re much better off just going with a Shiner


61 posted on 05/15/2023 7:53:56 PM PDT by Svartalfiar
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To: fini

Neat story. Thanks.


62 posted on 05/15/2023 8:21:57 PM PDT by laplata (They want each crisis to take the greatest toll possible.)
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To: Morgana

I’d first like them to define “who” they mean when they say WOMEN lol


63 posted on 05/15/2023 11:28:50 PM PDT by Katya (lacking in the feelings department, )
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To: Vision
"“for its history of advertisements featuring women in bikinis” Oh the horror!"

Case of the Missing Case w/ Bob Uecker and Rodney Dangerfield (1986)

64 posted on 05/16/2023 9:53:01 AM PDT by guest7
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To: joethedrummer
"This thread is USELESS without pics!!!"


65 posted on 05/16/2023 10:00:03 AM PDT by guest7
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To: Gene Eric

Meghan Markle... YUCK! and Pamela Anderson is a petri dish.... YUCK!!


66 posted on 05/16/2023 12:21:54 PM PDT by minnesota_bound (Need more money to buy everything now)
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To: Morgana

These companies just don’t get it. There are some ugly women out there that would never have been married if not for beer. So it makes sense that women make beer. But these beer commercials are being made by woke retards living in their own little bubble and have no idea who are their customers. They might not like their customers but they are the ones paying for their huge salaries. What a bunch of overeducated stupid idiotic morons that think the customers are going to put up with their insulting commercials. Bud Light has tanked and lost 10 percent of their market capitalization and Miller is not far behind. Keep it up assholes.


67 posted on 05/16/2023 3:10:06 PM PDT by George J. Jetso
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