Anyone here remember the McLean Deluxe? It was a low fat burger, with lean beef mixed in with some sort of seaweed extract. It was supposed to be low fat and a healthier alternative to the usual McDonald’s food.
But that product failed.
Maybe McDonald’s should just concentrate on what made them successful, rather than trying to appease the vegan or vegetarian or health food crowd? Those people would never eat at McDonald’s anyway.
Of course we aren’t in the product development department at McDonald’s corporate, so who knows what they see. For example, are they seeing declining regular burger and Big Mac sales, because people are more health conscious nowadays? Is that what is driving the new products they are coming up with ?
“For example, are they seeing declining regular burger and Big Mac sales, because people are more health conscious nowadays? Is that what is driving the new products they are coming up with ?”
I suspect government oversight.
I was there when the McLean hit. We called it dog food. Hated it. Giant pain. Couldn’t be cooked on the grill at the same time as real quarter pounders, smelled funny, tasted bad.