We complained in 2016 about the number of Hillary ads compared to Trump ads on TV.
I don’t think they have the impact they used to.
Hillary’s ads were awful. Filled with the I’m With Her feminist tripe. Biden’s ads while factual nonsense are effective because his people are aiming at a specific group and seem to have an idea how to reach them as opposed to insulting them. And not many people fact check ads and I wouldn’t expect the MSM to do so.