Long but very well done. I wish it was required study in our school system.
I was able to listen to some of this last night, and will listen to more as I’m able. I agree with you that it would be a good idea to require it in the school system, along with Vance Packard. (How, though, when the school system has so greatly become a mere propaganda machine itself?)
But I don’t think these uses of psychological awareness were new with Bernays and the rise of PR. We’ve had propaganda, ‘engineering consent’ and ‘subliminal seduction’ since long before Cleopatra barged up the Cydnus.
Propaganda can be used for good or evil, and psychology is neither; it can be used constructively or destructively. In the end, Individuals have to take responsibility for their own minds.
And of late, some attempts at these tactics have actually been hilarious - like ‘Pajama Boy’ to promote Obamacare; Al Gore dressing in Earth Tones (whether Naomi Wolf told him to or not); and Hillary Clinton trying to fake a Southern/AA accent and just coming across as a doofus :-)
(And let’s not forget Biden: “They’re gonna put y’all back in chains!”)
The recent crop of Democrats has not been very adept at this stuff...