[musicnart]

Operative word is “WHEN”. I can see that.

I’d be interested in knowing how the questions are developed. How the focus population is determined. What the ultimate goals of the questions are. How can bias be kept out of the whole thing? Etc. To be the fly on the wall listening to the brainstorming going on in developing such an encounter! :)

However, what you said about the critical nuances. Well... that would make it all worthwhile.

Just the thought of it, eh? (So hard not to pun.)

[JockoManning]

I’d be interested in knowing how the questions are developed. How the focus population is determined. What the ultimate goals of the questions are. How can bias be kept out of the whole thing? Etc. To be the fly on the wall listening to the brainstorming going on in developing such an encounter! :)

However, what you said about the critical nuances. Well... that would make it all worthwhile.

Just the thought of it, eh? (So hard not to pun.)

Excellent points on all counts. I'm thinking you'd be a great person for a weekly coffee or lunch. LOL.

[JockoManning]

imho, the composition of the focus group membership MUST be as closely as possible VERY representative of the target population concerned--on all possible traits & points--certainly on the emotional, intellectual, values orientations etc. factors most concerned and involved.

Often a major quality polling organization or advertising organization can provide such.

Bias can be tricky. imho, the biases of the participants MUST be representative of the biases of the population concerned. Not eliminated. The biases of those holding the group must be shelved, restrained, eliminated.