As opposed to Linux, which has been a free install and free upgrades, for over 20 years.
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And it still has trouble gaining market share. As someone who’s used Linux and still tries it once and awhile, I’m not surprised.
As someone who’s used Linux for decades, you’re misleading everyone else reading this. Linux is just as easy (easier, if you don’t demand a slavish duplication of all Windows’s foibles) to use and orders of magnitude more stable and virus-free than Windows has ever been. Maybe Microsoft will finally approach Linux with version 10. It surely hasn’t previously.