And all the BS you just posted about targeted ads is where everyone misses the boat on how Facebook works. They have ads but this is not where their main focus on income lies. Its Information.
And all the really successful businesses that use Facebook are able to utilize the actual Facebook Platform Not the ads. Its why GM won't do ads anymore on Facebook but they will still be on the Platform.
Its Why Gibson Guitar and Hello Music and Fender Guitar and Ibanez Guitars use Facebook daily to show off their wares. Because customers flock to Facebook and target the products they like by adding the companies who sell them to their network.
Hello Music has grown exponentially since they started using Facebook and they've made it so easy to click through to purchase something customers can see they item they are selling on Facebook and have it paid for and on its way to their house inside of 5 minutes.
The companies that can seamlessly integrate their sales platform and Facebook are growing exponentially. GM couldn't do that because Cars are rarely bought online but Computers and Electronics and Musical Instruments and housewares and Clothing and so on all of these things are sold through Facebook everyday because of the power of the targeted audience and the ease of click through on the platform.
If there was one website that didn't need to use Facebook its Amazon yet they have built and installed an Amazon Ap on Facebook and built Facebook pages for each of their divisions and run daily specials on all of them. Their new foray into Facebook is Kindle Direct Publishing which lets their Kindle independent Authors talk about their Kindle Books using the power of Facebook's Platform and linking directly to the sales platform of Kindle.
You keep saying its just Entertainment had doesn't have (hahaha) Objective Use Value but the Entertainment industry employs hundreds of Millions of people and people spend billions of dollars on Entertainment each and every year. Because they find Entertainment useful. But even if your claim that Entertainment has no Real Value Facebook deals in Millions of Dollars of commerce a year by being the gateway to all of those Commerce sites. Bottom line your claim that Facebook has no value is as wrong as one could get. Its simple to prove to if such has no value why then are their 900 Million active accounts. Why then are the multitudes of Corporations and Business actively using Facebook each day if they didn't find value in doing so?
See THAT is the problem with your argument. The numbers don't lie!
What is questioned is how useful it is, and it serves very little use in the society.
So, you can keep denying it, but the fact is that FB is just another form of entertainment, nothing more.
And, as I have posted a number of articles. the business side of it, regarding ad's, is also very suspect as well.
There is very little evidence that people actually pay attention to the ad's, hence GM pulling their ad's out.
Simply put, FB is nothing but hot air.
Facebook’s real value after the IPO is a gamble
Posted by Knowledge Today on Tuesday, May 22nd 2012
Daniel Schlagwein
After the first full day of trading, Facebook shares have lost over 10% off their issue price as the enthusiasm for the social network giant has turned to scepticism, following its lacklustre initial public offering.
Why is this?
Probably over worry that users might turn to other social networks if Facebook tries to capitalise on them too much.
Facebook went public last Friday with what was forecast to be a big-bang IPO of shares that valued the company at more than US$104 billion. Alas the bang turned into a fizzle.
The Facebook IPO is a case of pricing the distant future of company based on sheer potential — and a perceived one at that. Investors fear that Facebook will never realise its full potential. The worry is that its users – or friends – might turn to other networks if Facebook tries to capitalise on them too much. Other social networks—Friendster, MySpace or the VZ network in Germany—vanished quickly. With Wall Street in a bearish mood, it’s clear it didn’t want to take a punt on something that might not last the course.
The stock closed at $US34.03 yesterday, down 11% for the day and well below the $US38 initial public offering price
I see three major concerns.
Firstly, Google could be in a position to attack Facebook. This may seem optimistic; after all Google Buzz failed, and Google+ is only moderately successful for now. However, Google has a better business model, the cash and the clout to get a new competing network up and running: all it has to do is get enough people to like it.
There are also not-for-profit developers, who are giving established corporations a run for their money.
Open source software can move the market in unexpected ways – look at Firefox for example, which is now a serious competitor for Internet Explorer. There are likely to be new developments in the social network space. An open source system, or an otherwise non-business driven social network might emerge. Never discount software developers creating new tools for free – and that could seriously impact on Facebook.
Finally, the EU and other regimes are not shy about taking on monopolies. Right now there are legitimate concerns about how legislative systems will deal with a monopolist Facebook.
However Facebook is an excellent example of how small start-ups can become huge. I consider Facebook to be in an excellent position to benefit from the social-centric web and I would expect much social commerce to be increasingly built on Facebook. Current developments remind me of the concerns with Google’s IPO in 2004. However, the Google IPO stock price was $85 on the first day, and now it is above $600. It could all pan out for Facebook, but right now it is pure speculation to provide any estimate on Facebook’s “real value”. Investing in Facebook is a gamble.
Daniel Schlagwein is a lecturer at Australian School of Business
http://blogs.unsw.edu.au/knowledgetoday/blog/2012/05/facebook/
You do know what a synonym is don't you-sparky?