Posted on 08/09/2006 9:02:48 AM PDT by LouAvul
On a gun forum, someone said not to click on Google because every time you click on a web site, the site makes money.
How does that work?
Oh, they said Google is anti gun. Which is why they said not to "google."
Actually the gun site makes money when you click on a Google ad there or wherever there Google ads on that gun site.
They both make money and the advertiser hopes to gain customers while doing so.
*Or so the rumor goes.
Google doesn't have featured results.
This is how it works:
1) advertiser pays google to get his ads on a site
2) site owner has account with google
3) google bot searches site and displays ads depending on the content
4) user clicks ad
5) google pays site owner for showing the ad
6) google keeps % of money paid by the advertiser
7) advertiser has a new visitor to his site and hopes to turn him into a customer
8) repeat
Volume.
I do AdSense at my dog's web cam and have accumulated about $1.47.
Well, whatever they call those results at the top that are in different text. They are basically "featured results" as far as I am concerned because they appear with the rest of the results (not on the side like all the ads), but they are not normal results.
It is maintained by a group that keeps a list of ad sites (and porn, and spy-ware, and so on).
You'll observe two main ways your web experience changes. One is that you won't be able to visit any 'questionable' site. The other is that ads on web pages won't populate.
A side benefit is that pages will load faster since content (usually advert images) doesn't have to load when you visit a page.
As for google, when you click the sponsored links (the one's that have a colored background at the top of the results), the link 'passes through' an ad site that counts your hit as coming via google. Well, these ad counting sites are commonly found in the hosts file, so the link behaves like a broken link, since, by design, your computer thinks you host the ad site. You don't, and the page displays with a 'Not Found' message.
The other cool part is that, if you have neglectful surfers (like kids or a wife) who click on links without thinking, the dangerous sites are often simply not found when surfing on the computer you maintain a hosts file on.
You mean the ones that say sponsored links? Like the ads on the side that also say sponsored links?
http://www.google.com/search?hl=en&q=cars&btnG=Google+Search
So it's only if I click a "featured" ad? And not if I merely click on a link on the google page?
Excellent advice.
As GreenAccord states, websites will appear cleaner/less cluttered, and load faster. (I.E. People on dial-up won't have to wait several minutes for those annoying shockwave/flash ads to load.)
For those interested, the MVPS HOSTS file is free, and works with all versions of Windows. It is updated about every two weeks.
Just download the ZIP, and extract the HOSTS file to the appropriate directory:
Windows XP = C:\WINDOWS\SYSTEM32\DRIVERS\ETC
Windows 2K = C:\WINNT\SYSTEM32\DRIVERS\ETC
Win 95/98/ME = C:\WINDOWS
Thanks for the added info. I found the Hosts file functionality information right here on Free Republic about 3(?) years ago. I wouldn't surf without it.
Additionally, implementing the hosts file has virtually no effect on the way you'll read and use this site, freerepublic.com. (Except for the occassionally missing image when someone links it from a blocked site)
Right. That's the whole premise behind online and offline (radio and TV and print media) ads.
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