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2006 TO BE A MAKE OR BREAK YEAR FOR HOLLYWOOD
Ad Age.com ^ | 1/24/06 | T.L. Stanley

Posted on 01/24/2006 12:38:35 PM PST by Millee

This is a make-or-break year for Hollywood.

“One down year is an anomaly, but two could be a trend,” said Paul Dergarabedian, president of box office-tracking firm Exhibitor Relations Co. “This year is really a turning point.”

Keenly aware of the 7% drop in movie attendance in 2005, studio executives are pinning their hopes on a better slate of films to draw consumers back to the multiplex. But industry watchers say the business has more far-reaching problems that a few good films can’t necessarily fix as in-control consumers turn to entertainment alternatives like Netflix, the Internet and on-demand programming.

Box office down With box office down and costs up -- the average Hollywood film now costs about $65 million to produce and another $35 million for prints and advertising—this could well be a watershed year as executives are forced to rethink some of the traditional tenets of the business. Among them: cinemas getting first crack at releases; top acting talent getting sweetheart deals; and rethinking the hallowed concept of tent-pole movies.

Moreover, pundits predict that studio marketing dollars will continue to migrate away from TV and toward the Internet, grassroots events and guerrilla marketing.

(Excerpt) Read more at adage.com ...


TOPICS: TV/Movies
KEYWORDS: 2006; boxoffice; hollywood
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To: RockinRight
Once I get my widescreen HDTV, a new surround sound system, and HD-DVD's

Mr. PaulaB..... that you? :P
21 posted on 01/24/2006 12:53:36 PM PST by PaulaB (How about never? Is never good for you?)
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To: Millee

I heard Tristan and Isolde was the new Titanic. I know a bunch of 20 year-old college students who've seen it over 4 times each.


22 posted on 01/24/2006 12:54:07 PM PST by chae (R.I.P. Eddie Guerrero He lied, he cheated, he stole my heart)
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To: Mike Bates

Well, Bo was a damn fine horse!


23 posted on 01/24/2006 12:54:30 PM PST by Rummyfan
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To: baker_girl

I can't remember the last movie that really made me cry, besides The Passion.


24 posted on 01/24/2006 12:54:31 PM PST by peacebaby (thanks for reminding me that it's not about me)
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To: Holicheese

That will be interesting as a strategy. The issue I see is that DVD releases tend to allow for another round of hype for a flick and boost downstream revenues.

But if the product is bad anyway, it shouldn't matter....


25 posted on 01/24/2006 12:55:31 PM PST by Sam's Army
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To: Rummyfan

Ah, another sentimental slob, I see. :)


26 posted on 01/24/2006 12:55:59 PM PST by Mike Bates (Irish Alzheimer's victim: I only remember the grudges.)
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To: atomicpossum
Hollywood is still making money

My guess is Hollywood is making more than ever between:

* domestic box office
* foreign box office
* merchandising
* DVDs
* selling rights for pay-per-view
* selling rights for cable movie channels (HBO, Cinemax, etc)
* and the huge money-maker no one talks about - selling rights to cable & network TV

Hollywood losing money? Not a chance.

27 posted on 01/24/2006 12:56:00 PM PST by gdani
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To: PaulaB

Not unless you got me drunk in the middle of the night and flew me to Vegas...unbeknownst to me ;-)


28 posted on 01/24/2006 12:56:44 PM PST by RockinRight (Attention RNC...we're the party of Reagan, not FDR...)
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To: Mike Bates
"Dammit Beau, you never gave me no reason to cuss you before."

Sniff...sniff....
29 posted on 01/24/2006 12:57:13 PM PST by Millee (I've got FRiends in low places...)
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To: peacebaby

Have you watched "The Sisterhood of the Traveling Pants"?


30 posted on 01/24/2006 12:57:24 PM PST by baker_girl (Learn the rules so you know how to break them.)
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To: Mike Bates

Lucky Ned Pepper, scar on his upper lip where I shot him.

What was you aiming for?

His lower lip!


31 posted on 01/24/2006 12:57:27 PM PST by Rummyfan
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To: RockinRight
LOL


Your post is something I have heard my hubby say...

wondering if you were his twin ;)
32 posted on 01/24/2006 12:58:00 PM PST by PaulaB (How about never? Is never good for you?)
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To: Millee
hollyweird keeps making flicks like fudge-pack mountain they are going to lose even more!

the number of pervs out there to go see that crap are not so many that the creeps on the left coast can continue to make a killing for very long

unless of course they can have the public edu/dumb-u-cation system require viewing of such twaddle as necessary for graduation...

33 posted on 01/24/2006 12:58:04 PM PST by NoClones
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To: Millee

I try not to watch tear-jerkers if I can help it.

I usually ask "What's the ending like?" and if they say "Well, it does make you cry at the end, but it's a great movie" I won't watch it.

Rather watch "The Incredibles" for the 34985th time ;)
At home,
On my sofa,
With my fridge, remote and bathroom close by.


34 posted on 01/24/2006 12:58:13 PM PST by najida (Purgeing the world of literacy, one typo at a time.)
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To: baker_girl

Porno??? ;o)


35 posted on 01/24/2006 12:59:02 PM PST by Millee (I've got FRiends in low places...)
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To: Rummyfan; Millee; Mike Bates

We've come near about 50 mile since McAllister.

We're right close to Ned Pepper's camp.

Tomorrow, we'll take him!


36 posted on 01/24/2006 12:59:18 PM PST by day10 (I'm gonna be a happy idiot, and struggle for the legal tender.....)
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To: baker_girl

no, my daughters have. Should I?


37 posted on 01/24/2006 12:59:59 PM PST by peacebaby (thanks for reminding me that it's not about me)
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To: baker_girl

I saw that movie...I liked it.


38 posted on 01/24/2006 1:01:00 PM PST by EX52D (They say that anger is just love disappointed...)
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To: day10; Mike Bates; Rummyfan
Rooster: Boots, I got Hayes and some youngster outside, along with Moon and Quincy. I want you to bury 'em.
Boots: They're dead?
Rooster: Well, I wouldn't want you to bury 'em if they wasn't!
39 posted on 01/24/2006 1:01:41 PM PST by Millee (I've got FRiends in low places...)
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To: Millee; Lazamataz

What!

LOL!

I think you've been around Laz, a little too much.


40 posted on 01/24/2006 1:01:56 PM PST by baker_girl (Learn the rules so you know how to break them.)
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