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J.C. Penney's Latest Leap: Retailer to Ditch Cash Registers, Cashiers
Daily Finance ^ | July 23, 2012 | Barbara Thau

Posted on 07/23/2012 12:17:42 PM PDT by kevcol

J.C. Penney (JCP) will say farewell to cash registers, checkout counters and cashiers by 2014, said Ron Johnson, the chain's CEO, during the Fortune Brainstorm Tech conference, reports Time.
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"Think of a physical store without a cash wrap," Johnson told the audience, according to Time. "About 10% of all the money we spend, half a billion dollars a year, goes to [checkout] transactions." The money saved by replacing checkout stations with new technology could be invested in improving customer service, he said.

(Excerpt) Read more at dailyfinance.com ...


TOPICS: Business/Economy; Culture/Society
KEYWORDS: homosexualagenda; howtodestroybusiness; jcp; jcpenney; ronjohnson
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After seeing their stock crash, due in large part to their full-on embrace of the 2% (homosexuals) at the risk of alienating the 98% - now these geniuses have decided folks who shop with cash can also go elsewhere.

I have an additional suggestion for JCP: make the antennas on the wifi checkout stations shaped like something your clientele might also enjoy sitting on.


1 posted on 07/23/2012 12:17:49 PM PDT by kevcol
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To: kevcol

How is customer service increased when I have to do the work?


2 posted on 07/23/2012 12:19:53 PM PDT by svcw (If one living cell on another planet is life, why isn't it life in the womb?)
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To: kevcol
Interesting. I didn't realize JC Penney was still in business. And I'm a fairly observant consumer. Maybe that, not checkout transactions or gay rights, is the issue they need to resolve: they've sunk into invisibility. All the cool new technology in the world won't make a difference if no one knows it's there.
3 posted on 07/23/2012 12:20:57 PM PDT by ottbmare (The OTTB Mare)
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To: kevcol

eerily this is the future... cashless society is coming.


4 posted on 07/23/2012 12:21:21 PM PDT by eak3
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To: kevcol

If you can’t move product with sales move it with theft! ;-)


5 posted on 07/23/2012 12:23:26 PM PDT by Average Al (Forbidden fruit leads to many jams.)
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To: svcw

>> How is customer service increased when I have to do the work?

Depends on the meaning of the word “service”.

Think bull furnishing “service” to heifer.


6 posted on 07/23/2012 12:23:58 PM PDT by Nervous Tick (Love the cult, respect the leader, but I simply can't drink the koolaid and die.)
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To: kevcol
JCP fired their Marketing Director after the precipitous decline of their stock, but this must be one of those last ditch ideas he/she hatched before getting slipped the pink pink slipped.

I pray Sears doesn't follow suit, esp. in their tool department.

7 posted on 07/23/2012 12:23:58 PM PDT by rarestia (It's time to water the Tree of Liberty.)
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To: kevcol

From China direct to you, without any Americans in the way to dirty up the business...Well, maybe a few American queers...


8 posted on 07/23/2012 12:24:27 PM PDT by Iscool (You mess with me, you mess with the WHOLE trailerpark...)
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To: svcw

The theory isn’t that you do all the work, it’s not like the self checkout line at the grocery store. The theory is that all the floor help has units that can run your transaction, so instead of you getting all your stuff then finding a register that same associate that helped you get your stuff can just run the purchase and your done. Sounds nice in theory and works well at Apple stores, but in a business that’s mostly garments and mostly self guided (really the register clerk is usually the only employee I interact with) I think it will fail.


9 posted on 07/23/2012 12:25:29 PM PDT by discostu (Welcome back my friends to the show that never ends.)
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To: kevcol

New JC Penney messenger bikes...

10 posted on 07/23/2012 12:25:36 PM PDT by 2ndDivisionVet (You cannot invade the mainland United States. There would be a rifle behind every blade of grass.)
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To: svcw

“How is customer service increased when I have to do the work?”

Exactly.

And how does calling some out-sourced turd-world call-center in india supposed to help with customer service. “So, sorry, come again.”

Yeah. . helpful.


11 posted on 07/23/2012 12:36:05 PM PDT by Hulka
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To: kevcol
J.C. Penney (JCP) will say farewell to cash registers, checkout counters and cashiers by 2014

They were one third of the way there last time I went to Penney. They still had the registers and counters, but I had a hard time finding one that was staffed so I could check out. If that last one hadn't had a cashier, I would have just left my intended purchase on the counter and walked out there nearby door.

12 posted on 07/23/2012 12:36:15 PM PDT by KarlInOhio (You only have three billion heartbeats in a lifetime.How many does the government claim as its own?)
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To: kevcol

Frankly I don’t care whether JCP has cash registers or not. Unless and until JCP management admits that they made a gross error by embracing the homo lifestyle and back tracks, I will not be entering their store. But, doesn’t the man know that many times the cashiers are the only people on the sales floor to provide customers with answers to questions. Simple questions like where is the men’s shoe department, please?


13 posted on 07/23/2012 12:36:15 PM PDT by Saltmeat
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To: kevcol

I have a suggestion to JCP. CLOSE


14 posted on 07/23/2012 12:39:19 PM PDT by bmwcyle (Corollary - Electing the same person over and over and expecting a different outcome is insanity)
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To: kevcol

“J.C. Penney (JCP) will say farewell to cash registers, checkout counters and cashiers by 2014”

Is that when they officially change the name and business model to The GayCee Dollar Store?


15 posted on 07/23/2012 12:49:17 PM PDT by Stormdog (A rifle transforms one from subject to Citizen)
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To: kevcol

JCP’s downfall is not due to the marketing to the homo’s, it is due to their new EDLP (Every Day Low Price) pricing strategy was an EPIC FAIL. They got their customers hooked on getting coupons weekly in the mail. Their customers didn’t shop without coupons, then only to have them ripped away, cold turkey. I will have to admit that once you start actually looking at the prices, they are lower, but nothing feels better than saving 20 or 30% when you are shopping.


16 posted on 07/23/2012 12:51:01 PM PDT by Cyclone59 (Obama is like Ron Burgundy - he will read ANYTHING that is on the teleprompter)
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To: svcw
How is customer service increased when I have to do the work?

My grocery store has the self serve checkout and I would rather do it myself..better than the slow as mollasses check out women they had before.

17 posted on 07/23/2012 12:56:49 PM PDT by trailhkr1
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To: discostu

Seems to me in a clothing story they need a counter to fold the clothes to put them into a bag. And that’s where they store the bags. Also the counter is where they store the device to remove those tags that make the sirens go off if you walk out of the store with them.

Seems you still need some kind of check out work space.


18 posted on 07/23/2012 12:57:41 PM PDT by DManA
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To: Stormdog
“J.C. Penney (JCP) will say farewell to cash registers, checkout counters and cashiers by 2014”

Might as well, they said goodbye to their customers already!

19 posted on 07/23/2012 1:01:56 PM PDT by Average Al (Forbidden fruit leads to many jams.)
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To: DManA

That’s kind of what I’m thinking, somebody for the dehangering and bagging and all that. Of course you could possibly move a lot of that to the fitting area if it’s actually manned which is should be. Don’t know, we’ll see in 2014 if they live that long.


20 posted on 07/23/2012 1:01:56 PM PDT by discostu (Welcome back my friends to the show that never ends.)
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To: Cyclone59

Stop using logic and facts. Their collapse has to because because JCP likes gay people. No further discussion...


21 posted on 07/23/2012 1:02:48 PM PDT by Wyatt's Torch (I can explain it to you. I can't understand it for you.)
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To: Nervous Tick

Yeah, but at least the bull leaves with a smile, even if the “heifer” was fake. Can’t say the same for most customer “service” encounters I’ve had...


22 posted on 07/23/2012 1:03:22 PM PDT by T-Bird45 (It feels like the seventies, and it shouldn't.)
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To: eak3

Are you old enough to remember the paperless office?


23 posted on 07/23/2012 1:05:37 PM PDT by Revolting cat! (Bad things are wrong!)
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To: kevcol

It’s the products they sell at the prices they sell the. It has nothing to do with fags! (Their stores are non-smoking areas anyway.)


24 posted on 07/23/2012 1:08:50 PM PDT by Revolting cat! (Bad things are wrong!)
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To: T-Bird45

>> Yeah, but at least the bull leaves with a smile... can’t say the same for most customer “service” encounters I’ve had...

That’s because, as the customer, you’re usually the *heifer* in the transaction. :-)


25 posted on 07/23/2012 1:09:57 PM PDT by Nervous Tick (Love the cult, respect the leader, but I simply can't drink the koolaid and die.)
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To: discostu

I could see where you could click an icon on your smart phone, hold the garment’s RFI tag up to it and your account would automatically be billed.

Grab a bag on the way out of the store and stuff it in.

But do you just turn away all the customers that don’t have smart phones? Or they forgot their phones? Or whose phones just died?

I suppose tens of thousands of retail executives stay up at night thinking about this stuff.


26 posted on 07/23/2012 1:10:18 PM PDT by DManA
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To: kevcol

Wouldn’t it be easier and cheaper to close the brick and mortar stores and just go online only like Amazon.com

Not having a checkout clerk won’t make me want to go there. I avoid the self check machines at Home Depot, I’ll avoid them at Penneys...assuming I ever set foot in a Pennys ever again.


27 posted on 07/23/2012 1:11:24 PM PDT by hattend (Firearms and ammunition...the only growing industries under the Obama regime.)
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To: kevcol

This will fail - taking the “human” connection out of the shopping experience is not the way to go.


28 posted on 07/23/2012 1:11:49 PM PDT by Pilated
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To: Average Al

“Might as well, they said goodbye to their customers already!”

I don’t know if it was as much of a “good-bye” as it was a GTFO. The old customers aren’t stupid, they got the message.


29 posted on 07/23/2012 1:12:01 PM PDT by Stormdog (A rifle transforms one from subject to Citizen)
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To: kevcol

“J.C. Penney (JCP) will say farewell to cash registers, checkout counters and cashiers by 2014”

That quote should read,“J.C. Penney (JCP) will say farewell to cash registers, checkout counters, cashiers and customers by 2014”


30 posted on 07/23/2012 1:12:47 PM PDT by Main Street (Stuck in traffic.)
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To: discostu
"""that same associate that helped you get your stuff can just run the purchase""""

Believe it or not, many years ago that is the ONLY way it was done, many sales clerks made a good commission with this method. Which may be the reason they went to Register clerks, no one really did any salesmanship, no one reaps a benefit.

In the olden days, the salesperson was very helpful or a nuisance, depending if your were looking or shopping. lol

31 posted on 07/23/2012 1:16:01 PM PDT by annieokie
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To: kevcol

If the J C Penny board does not fire CEO Ron Johnson quick, the company may as well close and dissolve.

This idea, as with all prior ones over the past year has taken a major retailer known for fair prices on good, basic products and turned it into a wreck. It used to be nicer than Sears for casual clothes, underwear & socks, sheets, window coverings and kitchen ware. It was never a Target or a fancy department store, but worth a visit for the above items. Now it has lost its character. It wasn’t just the gay thing, it was a blast of bad ideas that made Jane and John Shopper confused and disappointed.


32 posted on 07/23/2012 1:21:43 PM PDT by RicocheT (Eat the rich only if you're certain it's your last meal)
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To: KarlInOhio

The last couple times I was in JCP, which has been many months now, I was exceptionally annoyed with the fact that the cashiers were obligated to go through some long drawn-out speech asking me to get their credit card and to go online and complete some survey form to tell how helpful they had been. I just wanted to pay for my stuff and leave, and it was holding up the line waiting for their orations to be done.


33 posted on 07/23/2012 1:23:28 PM PDT by NEMDF
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To: Cyclone59

I’ve never gotten a Penny’s coupon in my whole life.


34 posted on 07/23/2012 1:25:40 PM PDT by donna (Republicans won't change their ways until conservatives draw the line.)
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To: kevcol

Walmart used to have self service check out for a very few years. Everyone hated them and I saw many people (including myself) try to use them, then angrily throw their products back in the cart, and go looking for a checkout with a human operating it, or they would just leave the stuff and walk out.

Walmart wised up and pulled the self service checkouts.


35 posted on 07/23/2012 1:48:40 PM PDT by Ruy Dias de Bivar (I LIKE ART! Click my name. See my web page.)
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To: kevcol

The last time I was in a jcp store, about two years ago, a shooter would have had a hard time finding a target. It was weird. That was before word got out that they were recruiting homosexual clientele.


36 posted on 07/23/2012 1:49:17 PM PDT by txrefugee
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To: Ruy Dias de Bivar

“Walmart wised up and pulled the self service checkouts.”

If they did, they must have experienced a high number of thefts at your store. Every Super Walmart in Texas has one section of self-check registers. We prefer to use them because they are faster than waiting in regular check-out lines.


37 posted on 07/23/2012 1:57:08 PM PDT by txrefugee
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To: rarestia
I pray Sears doesn't follow suit, esp. in their tool department.

I shudder to think about what a gayified Sears tool department would look like! ;^)

38 posted on 07/23/2012 1:58:00 PM PDT by 6ppc (It's torch and pitchfork time)
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To: discostu
same associate that helped you get your stuff can just run the purchase and your done

I guess the idiot who thought this up hasn't visited a store and actually tried to find a sales associate lately...

39 posted on 07/23/2012 2:00:44 PM PDT by 6ppc (It's torch and pitchfork time)
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To: Pilated
Yep.
The Walmarts around here went to the self check out lines a while back, and have been slowly cutting down on them. For large items with security tags, it works, but they loose a lot of small items from shop lifting through those lines.
40 posted on 07/23/2012 2:13:28 PM PDT by redgolum ("God is dead" -- Nietzsche. "Nietzsche is dead" -- God.)
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To: annieokie

Although I seldom shop at Sears, in some departments there is a person on the floor that carries all the way through with the transaction.

I bought a chainsaw last week and an associate made the sale and cashed it out.

The same is true for electronics. I don’t know about clothing


41 posted on 07/23/2012 2:16:45 PM PDT by bert ((K.E. N.P. N.C. +12 ..... Present failure and impending death yield irrational action))
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To: RicocheT

For many, many years, customers at Service Merchandise stores had the option to ring themselves out using a kiosk called Silent Sam.

Sam never accounted for more than about 2% of store transactions. Mall shoppers are not Early Adapters.


42 posted on 07/23/2012 2:17:05 PM PDT by Buckeye McFrog
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To: kevcol

They’ll still take cash just fine. I shop at Fresh and Easy for Groceries and there are no cashiers. luv it and im fast.

I dont shop at JC Penney but if they want to turn the shopping expeeience onto a commodity it will be reflected in thier sales.

It will feel like shopping online and I’m comfortable buying from certain manufactueres of clothing.

Brooks Brothers, Burberry, Paul Stewart, Allen Edmonds, Ferragamo, Cole Haan all fit exactly as they should for my size and i rarely try them on in the store as such.


43 posted on 07/23/2012 2:21:46 PM PDT by Vendome (Don't take life so seriously, you won't live through it anyway)
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To: kevcol

They won’t have to worry about cash registers, or doors. They will be closed.


44 posted on 07/23/2012 2:27:44 PM PDT by SolidRedState (I used to think bizarro world was a fiction.)
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To: Ruy Dias de Bivar
Walmart wised up and pulled the self service checkouts.

They're pulling them from high theft stores, we still have them in my area.

We still have most gas stations where you can get your gas and then go in and pay for it. Traveling in Missouri recently all I could find was "pay first". Too many "drive offs", I suppose.

45 posted on 07/23/2012 2:28:27 PM PDT by Graybeard58 (Free people, when presented only with evil choices, create other choices.(EternalVigilance))
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To: kevcol

This sounds like a loser to me.. while younger folks may be fine with this, how do you think older shoppers will deal with it?

This guys trying something 20 years before he should IMHO, at least in a retail venue where you have a lot of elderly shoppers.


46 posted on 07/23/2012 2:28:27 PM PDT by HamiltonJay
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To: Ruy Dias de Bivar
Walmart used to have self service check out for a very few years. Everyone hated them and I saw many people (including myself) try to use them, then angrily throw their products back in the cart, and go looking for a checkout with a human operating it, or they would just leave the stuff and walk out.

I liked them, but one of the things I bought regularly at Walmart was a two pack of lithium coin batteries ($3 for one battery, $3.50 for two?). Every time I tried to use the self serve the package was too light to be detected on the bagging scale and a supervisor had to come over and punch in an override code. Since then they've jacked up the two pack price so I don't go very often anymore.

47 posted on 07/23/2012 2:47:37 PM PDT by KarlInOhio (You only have three billion heartbeats in a lifetime.How many does the government claim as its own?)
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To: rarestia

I don’t shop Sears because of its made in China Craftsman tools and I don’t shop Penney’s because of its poor quality merchandize and its embrace of the homosexual agenda. Sears is projected by some analysis to be out of business by year’s end. Penny’s should follow.


48 posted on 07/23/2012 2:52:07 PM PDT by em2vn
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To: txrefugee

I refuse to use them because I won’t help a company deduce its employe base. I’ll stand in long lines if it will help even a few people remain employed.


49 posted on 07/23/2012 3:00:06 PM PDT by em2vn
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To: hattend

I’m with you. I like the personal touch when I shop.
My credit union has gone to computer monitor xactions only.
I never go in the bldg anymore. Apparently neither does anyone else as I never see any cars around the bldg.

OTOH it’s probably just what they want. Less staff.


50 posted on 07/23/2012 3:02:05 PM PDT by Vinnie (A)
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