I commonly hear from non-believers, “Why would a loving God send anyone to hell?”
This demonstrates a lack of understanding. People are given the choice. Be with God, choosing heaven, and demonstrate that choice by a life that is lived, as best as possible, within Gods laws.
Or
Choose to not follow God and then have that choice respected in the afterlife by being separated from God. God is love, joy peace, etc. Hell is the absence of God and all of those good and moral characteristics.
God doesn’t send anyone to hell.
He provided, at great expense to Himself, a way back to Him that ANYONE can avail themslves of. If they choose not to accept that freely offered gift, then that is on them.