[jackbill]

It is a nice idea that can't ever fly.

Who is going to pay fpr the revenue lost by not getting a sponsor invoved in the name?

There is big money involed in the name.

Used to be a Great Western Forum, there is an Edison field and so forth.

The future of stadiums is to sell the name for advertising money and the loss to name it for Unitas could be tens of millions.

Just not wise or practical, no matter how loved a guy was.

And Raven's stadium was once called PSI Net Stadium, until they went bankrupt.

The stadium was built with Maryland taxpayer's money. If the taxpayers make enough stink, it will happen.

[A CA Guy]

Expect then the Unitas Trojans stadium.
Tax payer money built most sports venues throughout the country, but even if they didn't they need large flow of cash to keep up the stadium and make a profit.
The staduim name makes a profit today and would be revenue lost.
I am being practical only. If this was 15-20 years ago, the name/money revenue issue would not have existed.

[safeasthebanks]

If I'm remembering correctly (and I think I am), the tax payers of Maryland got $5 million from the Ravens when the stadium first opened for naming rights.

Team management has definitely seemed to appreciate Unitas and the fans' link to the old Colts teams, but I don't think they appreciate it $5 million worth!