Repetition of the truth, repetition of lies... both the same mindless tactic, both devoid of human reason - and human reason is the very foundation of conservatism. But, hey, if it brings you a win, what does it matter? It's obvious that the liberal faction of the Republican party has already gone down this road, past the point of no-return.
It's a pretty pointless game when both teams wear the same color, use the same playbook, and both run to the same side of the field to make a goal. When that happens, it's time to fire both teams.
Perhaps 50,000 paragraphs were spoken, and one paragraph was on abortion. Muth said, "You'd better be prepared for your thoughts in this arena," or words to that effect.
AM, I was so excited this morning. I wanted to give all the information I had which we learned in this fantastic meeting. But I can't and I won't.
But, "reason" is at the very heart of why repetition is a successful tactic. On average, a person has to repeat a message 7 times before the average person understands it. And you can't start the clock on that 7 repetitions until your target hears it for the first time.
Let's assume that you're running for President and that there are potentially 100 million voters you would like to try to persuade to vote for you. If you deliver a speech even on a major network or a well-attended rally, we can safely assume that only a small percentage of that 100 million will be tuned in to hear it. You need to repeat that message, over and over again, for the message to register with more and more of your target audience, until you have covered a meaningful segment of the audience.
But, hey, if it brings you a win, what does it matter?
Winning is good. Winning means that I have the opportunity to participate in the democracy and make more of a difference, both for me and for other candidates that think the way I do. The Demos are doing it this way, and we should too.
It's obvious that the liberal faction of the Republican party has already gone down this road, past the point of no-return.
It ain't just the "liberal" faction that is doing "it" (repetition). Any faction of any political party who wants to be elected knows this principle and uses it to win. As Charlie Brown once said, "Winning isn't everything, but losing isn't anything."
It's a pretty pointless game when both teams wear the same color, use the same playbook, and both run to the same side of the field to make a goal. When that happens, it's time to fire both teams.
That's called practice or a scrimmage, and you use it as a football team to get better. Why fire the members of a team who are merely trying to get better? In a real game, the objectives are very, very different. And, we are the team in white; if the other team is trying (and succeeding) using trick plays, then we had better have some trick plays in our playbook as well.
Lewis's point was that in today's soundbite society you have to frame your message of the moment in a positive manner that the lowest common denominator can understand and see tangible benefits. It's unfortunate and even sad, but that's the state of the 21st Century American mentality.
I've been saying for years that we should utilize some of the liberals playbook in getting our issues/messages out to the public. Being media, politica, and cultural savvy is not comprising out principles. We don't "repeat the lie", we "repeat the truth".