Isn't Vivendi the parent company to the publisher(s) who gave Bill 'n Hill the multi-million dollar book deals? Also, I recall Vivendi being involved with the TV stations who used "moral message" situations in TV shows to side-step the Public Service Message requirement. (At some point during the Clinton era, it was mandated that all stations had to broadcast Public Service messages -- anti-drug, anti-smoking, etc. The stations involved claimed they did not have to run the Public Service Announcements because their dramas depicted situations delivering the same message -- a charcter says, "Dope is bad for you" qualified as the Public Service Announcement.)
Or maybe I've been reading too much FR before the coffee is ready . . .
I believe that it was Viacom, not Vivendi...