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Media: Gen Z is Doomed
Brownstone Institute ^ | May 21, 2024 | Peter St Onge

Posted on 05/21/2024 1:44:36 PM PDT by Heartlander

Media: Gen Z is Doomed

Years after the fact, the mainstream media is discovering that Gen Z is doomed. As CNN puts it, Gen Z is “earning less, has more debt, and higher delinquency rates than Millennials did at their age.”

In short, the pandemic did a number on Gen Z, followed by a wallop from Bidenflation, lagging wages, and now a looming recession.

How are they surviving? Debt. 

A new study from Transunion finds that, since 2013, average debt balances for those aged 22 to 24 has risen by 40%, including a 14% rise in auto loans and a 26% rise in credit card debt. 

For those with a mortgage — which is a vanishingly low percent of Gen Z — the average mortgage debt is up by nearly half to $215,000 — quite a bit of debt at 24. 

That, of course, is thanks to the Fed’s money printing that drives house prices to an arm plus a leg.

Gen Z Tapped Out

This debt has mirrored the savings rate, which plunged during Covid from an already abysmal 6% pre-pandemic to just 3.2%. So Americans are saving 3.2 cents on the dollar earned. For perspective, in the early 90’s it was three times that.

The pandemic apparently accelerated debt, and most dramatically among the young; Gen Z opened new credit cards at a faster rate than even Millennials during the pandemic — during 2020, there were multiple months when almost 6% of Gen Z’ers had opened at least one new credit card in the previous month. 

Note Gen Z has the lowest income — therefore the lowest debt capacity — of any generation. Yet here they are sporting multiple cards and giving them a good workout.

All this debt, of course, is now driving delinquincy rates, with auto loan delinquencies rising by half, and credit card delinquencies doubling since 2022 to over 6% of credit cards in delinquency — not just carrying balances, but in actual delinquency.

“Shadow Debt”

Keep in mind that this is all just the debt we can see — buy-now-pay-later has edged out avocado toast for Gen Z’s favorite daytime activity, totaling an estimated $700 billion in shadow debt.

In a recent Harris Poll, one out of three respondents said they’ve spent more than $1,000 on buy-now-pay-later, and 54% of users admitted spending more than they can afford. 

One in four reported that buy-now-pay-later is making them fall behind on other lines of credit — note a credit card charges 24% interest per year, which is slightly lower than the mafia.

What’s Next

In a recent video, I mentioned the real-world fallout from all this debt, with declining sales for low-end staples from McDonald’s to Coke to Kraft Mac-n-Cheese — a Gen Z standby. Now Walmart is rolling out a private label brand of items under $5 to clothe our next generation in all the finery their debt will allow.

Gen Z is a financial train wreck — keep in mind this is the next generation of Americans. 

They’re facing soaring prices and plunging wages, even as their formative experience of stimulus checks and student loan bailouts has taught them that maybe if they crash hard enough, Mom and Dad — er, the federal government — will bail them out.

We’re raising a generation of wards of the state, sustained not by productive work but by debt and handouts. 

Given that government spending is unsustainable at 7% of GDP, they’ll eventually hit reality. 

And they’ll be completely unprepared for it.


TOPICS: Business/Economy; Culture/Society
KEYWORDS: genx; genz
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To: Heartlander
If you try to tell them to save money and how to do it half will tell you that you just do not understand. They need that $30 dinner delivered by door dash when they could have gotten it for $15 by spending five minutes in the drive thru on their way home. And they need to spend that $200 to go to the bar.

They are eating and drinking all their money away and say that is the only way to have a "life". Let's not even get into the amount they spend on recreational pharmaceuticals.

The other half do get it and are learning life skills like how to cook, how to fix stuff and how to save.

I do have hope for them.

21 posted on 05/21/2024 2:28:31 PM PDT by Harmless Teddy Bear ( Roses are red, Violets are blue, I love being on the government watch list, along with all of you.)
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To: Heartlander

Not a surprise. They’ve never bothered to educate themselves. “Snow days” are more important.


22 posted on 05/21/2024 2:30:25 PM PDT by HIDEK6 (God bless Donald Trump)
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To: Vermont Lt
I know I did not have a mortgage at 27.

Not only did I have a mortgage at 27, I had just been honorably discharged from my 6 year military obligation, thus fulfilling a duty of citizenship.

23 posted on 05/21/2024 2:35:47 PM PDT by HIDEK6 (God bless Donald Trump)
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To: MCF

The White birthrate. Not going to stop any other group.


24 posted on 05/21/2024 2:38:01 PM PDT by ClaytonForester
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To: Heartlander
All this debt, of course, is now driving delinquincy rates, with auto loan delinquencies rising by half

People including myself were expecting a glut of used cars on the market once the Covid payments stopped and that didn't happen.

25 posted on 05/21/2024 2:45:35 PM PDT by Lizavetta
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To: Heartlander

I’m so old I consider $200 a month to be a reasonable car payment.

I have a buddy that runs a dealership. He laughs at me. The low $400’s a month will get you a POS. A decent vehicle will be closer to $600 a month.

I wanted a new pick up truck. IF I was willing to go 6 years of payments I could get a basic model for about $700 a month.

That’s nuts.

I’m old...


26 posted on 05/21/2024 2:46:08 PM PDT by Crusher138 ("Then conquer we must, for our cause it is just")
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To: Heartlander

But they still vote democrat.

I want them to feel pain. Lots of it, until the Rat Party is exterminated. /spit


27 posted on 05/21/2024 2:47:13 PM PDT by Flavious_Maximus (Tony Fauci will be put on death row and die of COVID!)
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To: VTenigma

we the people must give him the ability to fix this...

and make it known we won’t put up with any more malarkey.


28 posted on 05/21/2024 2:47:27 PM PDT by teeman8r (Armageddon won't be pretty, but it's not like it's the end of the world or something )
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To: rottndog
Just wait until Gen Z figures out they have to pay all the bills the boomers are running up right now...

They are not going to pay.

...in addition to their own bills...

They are not going to pay those bills either.

The process of sorting out the claims will be most - untidy. Whoever survives will get whatever is left. That will have very little to do with laws or lawyers or courts.

29 posted on 05/21/2024 2:48:57 PM PDT by flamberge (Everybody will hate it when we all play by the same rules.)
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To: bigbob

I’m talking about boomers who didn’t work hard (there are a lot of them) and think all their needs should be provided for on the backs of taxpayers....who have helped run up the debt to where it will take generations to follow to pay that money back.


30 posted on 05/21/2024 2:55:39 PM PDT by rottndog (What comes after America?)
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To: Heartlander
What about Gen I-A? (Illegal Aliens)

They think they are in paradise.

31 posted on 05/21/2024 2:55:49 PM PDT by Bernard (“God's cruelest punishment is to let you reap what you sow.”)
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To: Allegra

That is true...I should have included that caveat.


32 posted on 05/21/2024 2:56:33 PM PDT by rottndog (What comes after America?)
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To: rottndog

“Just wait until Gen Z figures out they have to pay all the bills the boomers are running up right now...in addition to their own bills..”

Gen Y/Z already hates the boomers with the burning passion of a 1000 suns.

Just go to reddit and type in boomers... the seething hatred is palpable. America has been transformed, yet they blame the boomers instead of the fundamental transformers. (cough zero cough).


33 posted on 05/21/2024 3:02:20 PM PDT by Reddy (BO stinks)
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To: bigbob

Boomers run the country. Boomer Marxist filth run the government. Boomers are a garbage generation.


34 posted on 05/21/2024 3:05:02 PM PDT by wildcard_redneck (He who sacrifices freedom for security deserves neither.)
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To: ridesthemiles

Most Gen Zrs are good kids that will likely follow your path...but is it fair to bring them into this world already owing $100+K in debt that was spent on previous generations? Did generations yet unborn consent to being tax slaves to the dead?


35 posted on 05/21/2024 3:06:47 PM PDT by rottndog (What comes after America?)
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To: flamberge
The process of sorting out the claims will be most - untidy.

That's EXACTLY what I'm talking about.
36 posted on 05/21/2024 3:09:56 PM PDT by rottndog (What comes after America?)
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To: HIDEK6

I love it when you make a general statement and someone comes back with a silly pedantic comment that adds nothing to the conversation—rather points the spotlight on themselves.

Yes, you did that. Thank you for your service. You are ahead of the curve.


37 posted on 05/21/2024 3:11:10 PM PDT by Vermont Lt (Don’t vote for anyone over 70 years old. Get rid of the geriatric politicians.)
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To: angry elephant
kicking the can down to their children and grandchildren.

My father is in his mid-eighties and it turns my stomach to hear him actually say "well, I won't be around to have to deal with that."

That's not how he brought us up. I can't imagine leaving my kids (and hopefully grandkids) with my debt so I could live off the fat of the land.

Truly shameful.

38 posted on 05/21/2024 3:11:59 PM PDT by End Times Sentinel (In the conflict between the stone and the stream, the stream will always prevail.)
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To: angry elephant
as a 70 yro, I can honestly say I have always voted with the long term effects in mind, hoping that the future is good for our children and grandchildren...

yet too many older people voted for selfish reasons...too many were and are just stupid and too many are stuck on the rat plantation...

govt workers and their retirees really do not care about the rest of the country...

fact...nobody cares about anyone else for the most part.

39 posted on 05/21/2024 3:17:34 PM PDT by cherry
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To: Allegra

Starting 1981, the debt started snowballing and has t stopped. Both parties contributed to the mess.


40 posted on 05/21/2024 3:18:10 PM PDT by napscoordinator (DeSantis is a beast! Florida is the freest state in the country! )
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