Some of us think of it as more than just being commercial. People need to be prompted to remember the most important person in our lives. You don’t have celebrate it if you want to.
People do NOT need to be prompted to remember the most important person in their lives. And it’s not really up to me, the mother demands it, and especially the mother-in-law. I’ve noticed there’s an inverse proportion between the quality of the parenting and the importance of the day. The MIL thinks this is the most important day in the calendar, she’s also the most evil person I know who deliberately sabotaged the emotional growth of her children. Good mothers I know think the day is stupid and tell their kids to ignore it.