I don’t think the 30 second TV spot is going to be nearly as important in this election as in years past. Still needed but social media posts will have more impact than in the past and cost a fraction as much to produce and distribute.
Trump dominates on Twitter.
He gets free exposure and has a higher profile than on traditional TV.
Which fewer and fewer people watch anymore.
Well, that's child's play. Bill Clinton's run for an unconstitutional 3rd term in office started out by buying pundits to direct their websites and the social media platforms into an army of robots, re-sharing whatever ridiculous memes that the campaign directed.
Truthfully, I think this campaign has two fortified sides - the Dixie Mafia and the rest of America. The battle will be an infantryman fight of personal convincing. Blanket states with bumper stickers, buttons and yard signs. Because honestly, I think that the biggest hurdle at this point is making people unafraid to support Trump.
But 250,000 of those very expensive TV spots ARE GOING to the “Coronate Her Hillaryness” members of her national press corpse in EVERY TV newsroom across the country.
The TV and national print media ARE getting their money (from her campaign) from her campaign international donors and her international bankers via these ads! Now, the same TV and national print media are already in her pocket, vestments, and underwear ... but these hundreds of millions of HER media money make sure their bosses and owners are also in the bank.
Another example of Hillary’s lack of forward thinking. Obama gave her a blueprint on how to win in this modern age using social media and celebrities, but she is using the same tactics her impeached husband did in the 90’s.
BTW: Has anyone heard about any major celebrity support for her?