Dumb move to copy McConnell. I believe Obama’s campaign also did a lot of personal data mining and targeting of individuals. Ugly business.
There is a level of tact. A sweet appeal that based itself upon knowledge of the neighborhood, without going deeper, would have gone across a lot better, just saying.
Just because you know where your neighbor’s lost sock went, doesn’t mean you have to scream that he is a sock loser.
And here is where I do beat on Cruz more than I would Trump. Cruz is the Christian. That is supposed to be about the grace of God, the suffering of Christ so that we would not need to suffer, the whole sweet nine yards. Instead we have the Religious Preachy Person. Trump isn’t pretending he knows anything more about gospel than goose feathers, though his benevolence looks a bit like that of the centurion that God noted to Peter to evangelize. Like it could be gropings towards Christ.