It can’t be that what he’s saying makes sense, that his human-ness is acceptable because he speaks the truth. It has to be that he’s hypnotizing all but the most resilient of Leftists.
He's keeping things simple with anchors.
Think Jeb Bush..."low energy."
Think Rubio..."sweats like a pig." (even though I don't think pigs sweat much, if at all).
Think Carson..."low energy and wanted to hit his mother on the head with a hammer."
Think Snarly Purina..."looks like she just ate a lemon" i.e. sour personality.