How is it that all of the pundits, Rush included, miss the overwhelming increase in overhead added by ObambiCare? All of these restaurants have numerous employees and some of them are full time by definition above the 30 hour statutory limit requiring coverage under Obambicare and those costs are escalating rapidly. Fast Food is a margin driven business. . . and when costs are increased, prices must increase. Pressures are on to increase workers' wages and benefits and healthcare is one of those. Many cities have already passed a $15/hr minimum wage and others have increased the Minimum wage to a lesser amount. . . but Obambicare hits them all for their supervisory cadre.
Rush is right that McDonalds has had to drastically alter the Kids meals. . . omitting the cheap french fries for more expensive apple fries and other costlier extras for drinks than cheaper soft drinks. . . but I think every one is ignoring the huge donkey in the room. Health care.
They are the Wal-Mart of fast food and they are paying the price.
McD's uses the model of cheaper meat, buns, etc while many other establishments have higher standards, margins and standards.