Posted on 06/12/2015 7:48:08 PM PDT by RightGeek
On Wednesday, the Weather Channel launched a dramatic campaign it says is intended to help shift the climate change conversation from science to solutions.
The series of short videos, called Climate 25, is surprisingly political for a venue like the Weather Channel, and most are aimed at making the case for urgent action from a conservative, Republican angle. Among the featured speakers are U.S. Army Gen. Charles H. Jacoby (Ret.); Henry Paulson, a former CEO of Goldman Sachs who served as secretary of the treasury under President George W. Bush from 2006 to 2009; and Paul Polman, the CEO of Unilever. At one point, Christine Todd Whitman, the EPA administrator under George W. Bush, addresses Republicans directly, saying, Its our issue.
[snip]
I asked the Weather Channel president, David Clark, about the apparent shift toward explicitly engaging conservatives. We felt that we needed to give a stage to some of the more courageous voices on the right, he said, despite the fact that we are not policy experts; we are scientists.
The Weather Channels TV audience skews older and more conservative than the general public, and thats exactly the people who are most resistant to taking action on climate change, per recent polling data. (Prospectors, a Weather Channel reality show about looking for gold and gems in the Rocky Mountains, was among Republicans most beloved in 2014.) With Climate 25, the Weather Channel made a conscious decision to confront these viewers head on, using voices the channels executives thought would be relatable.
[snip]
In keeping with the often apocalyptic tone of the Weather Channels website, most of the messages are framed with bold phrases, like this is the beginning of real trouble in our world and the status quo is long gone.
[snip]
(Excerpt) Read more at slate.com ...
Anybody see a conservative here?
I think Jackie Johnson's "brains" are smarter than Steph's "brains"...
No, I see a lot of people who were in high positions under George Bush, father and son; none of whom have any relevance to the grassroots of the Republican Party nor do they care a fig about what we believe or need.
Folks, cancel your cable television and get TV over-the-air for free. Get your internet how you need to, though.
Stop funding MSNBC and The Weather Channel.
I will always have a hard spot for Abrams
Use Accuweather. It tells you within a minute when you will be affected by rain. Pretty cool.
An ill understood situation is supposed to have solutions that are any better understood to do something?
The sky is falling down, Chicken Little, so we have to put up every stepladder in the land to keep it up.
the only science you need to know is in tracking the daily sunspot count.
Edwin Hubble, arguably crazy, but who observed and challenged the paradigm by showing that the universe was expanding.
I tell people in my next life,I’m coming back as a meteorologist.I can be wrong 100% of the time and still get paid and have a career.
The Weather Channel is owned by a chain of parent companies and at the top is Comcast, and Comcast wants to be the fascist mouthpiece of Big Government. They aren’t attacking all Republicans, just the ones that make sense.
When you won’t answer questions about data, you are not a scientist.
You can’t fix stupid
The Weather Channel should forget about the PC stuff and concentrate on getting us timely and accurate weather information - with the temps in the mid nineties and thunder storms possibly on the way, or local outlet for the Weather Channel had “no report” and “information temporarily unavailable” outages all afternoon up until about thirty minutes ago - they can’t even get you current information, let alone guess what’s coming ten years from now......
The Weather Channel? Is that still on?
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It is no longer on the Verizon FiOS bundles. And, based upon this latest, I say GOOD RIDDANCE AND DON’T COME BACK!
Thank you Verizon for jettisoning these Junk Science promoters.
Big military, big finance, multinational corp.....these guys are supposed to have credibility with conservatives?
I’m a thunderstorm cloud trapped in a man’s body. Do I win a prize?
try weather underground..no b/s
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