I would think existing law is adequate.
Rather than refuse, quote a very very high price for a Queer Cake
I once knew someone in the insurance industry.
Insurance companies utilize a number of legal & accepted methods for arriving at their rates, the ‘very high’ rates for insurance being referred to as ‘go-away prices’.
Hint, hint.
Those that would pay the ‘very high’ price just to attempt to corrupt would then be served with the cliche’ comment made by Fred Thompson’s character from the movie ‘Days of Thunder’, re ‘Japanese Inspection’:
“I’m sorry, it’s taking a bit longer than we thought to make that very complicated cake. We won’t be able to make your deadline. Here’s your deposit. Have a nice day.”
Business ‘is business’. Many need reminded of that. A for-profit business shouldn’t necessarily be used for ‘activism’ (no wise person goes out picking legal fights), but a smart business person can certainly adhere to their own principles with ‘just a bit’ of tact.
My point: This practice is nothing new. It’s been a standard business practice for hundreds of years to selectively ‘choose not to serve’ or ‘not do business with’ groups or individuals, likely much longer. I view this debate as a massive decline on a number of fronts, one of them obviously ‘morals’, in part resulting in poor business sense. Another being an exponential increase in general stupidity all-around.
(IOW: Agreed, on both counts)