Looks like it might be a Cheeson quad. Same model number, CX10. They are cool but very difficult to fly if you are a noob.
I have a slightly bigger Hubsan that comes with a camera already built in and replaceable batter. Cost me ~$30 on Ebay IIRC. It is also difficult to fly indoors.
My youngest son has a SYMA X5C-! which is bigger still but VERY easy to fly. It also comes standard with a camera and the controller is much better.
Here is a video of his first outdoor flight taken form the quad.
https://www.youtube.com/watch?v=CbnHheb_oaw
This video is his first flight but the view is from our balcony so you can see how high the quad went.
https://www.youtube.com/watch?v=WtRwoXIbBX0
Cool. Looked like a nice calm day and well done first flight.
:o)