[MayflowerMadam]

Seems odd that most of the models in these ads are white. What’s up with that? Typically, ads in print and TV are comprised of about 50% blacks (even though the population is about 11% black); you can’t get away from it, for Pete’s sake. So what’s the mindset of the people creating these particular ads? I don’t get it, but there must be some reason to try to appeal to white folk.

[Steve_Seattle]

"Seems odd that most of the models in these ads are white. What’s up with that? Typically, ads in print and TV are comprised of about 50% blacks (even though the population is about 11% black); you can’t get away from it, for Pete’s sake. So what’s the mindset of the people creating these particular ads? I don’t get it, but there must be some reason to try to appeal to white folk."

Good point, it is unusual. I get mad at all these corporate ads that feel a need to include people of every ethnicity, so each person in the ad says only one word of a sentence, e.g.: "We (white female) want (Hispanic male) to provide (Asian female) the best (white male) service (black female) possible." (Asian male)