The keyword is “can”. He’s basically telling women that they aren’t anything but if they follow his fashion advise then they “can” be powerful.
I guess his fashion advice is hep, then. In the immortal collective words of Biden, Kerry, Mathews, whomever....”...an articulate, well-dressed black man with a sharp crease in his pants that just makes you want to pee down your leg, by golly..” It is still arrogance unbridled.