Stupid to just name the movie after somebody’s name? I mean if the movie was just called “Indiana Jones” instead of “Raiders of the Lost Ark” who would have seen it?
Who the heck is John Carter? Sure the people who read the books know....but outside of that?
This bomb will be a case study in “what not to do” if you want to keep your studio job in Hollyweird.
Stupid to name it after Jimmy Carter’s other trailer trash brother.
It shows a terrible lack of confidence to run away from the very premise of your movie in your title. The original title John Carter of Mars is a good title...different and intriguing. Just John Carter...who’s that and what’s the movie about? It’s sort of like Republicans trying to appeal to moderates. We have a unique brand here that could get attention and get people interested, but we’re going to run away from who we are and hide it in order to try to appeal to the type of people who don’t like us. You don’t make a sci-fi movie and then market it is non-sci-fi in the fear that it will only appeal to sci-fi fans. You make a movie that sci-fi fans are so enthusiastic about that other people get curious and wonder what all the fuss is about.
Exactly correct! This is one of those instances where a proper title could have meant the difference between a marketing coup and a total flop. Nobody except for nerds would have any clue who John Carter was. I only know about the movie because of the YouTube advertisement. If you put Peter Griffin in charge of marketing he would have called it "Rebel Guy and Porn Chick Do It" and it would have been a blockbuster.
Exactly correct! This is one of those instances where a proper title could have meant the difference between a marketing coup and a total flop. Nobody except for nerds would have any clue who John Carter was. I only know about the movie because of the YouTube advertisement. If you put Peter Griffin in charge of marketing he would have called it "Rebel Guy and Porn Chick Do It" and it would have been a blockbuster.
The reasoning was that the last 3-5 movies with "Mars" in the title flopped like fish out of water.
For the record I jsut got back from seeing John Carter, and enjoyed it. I am 1/3 of the way through the first book so i can't say how well they stuck to the original by ERB.