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Jackson Lee blasts 'demeaning' Pepsi Super Bowl ad
The Hill ^ | 02/09/11 08:56 AM ET | Pete Kasperowicz

Posted on 02/09/2011 10:41:43 AM PST by BradtotheBone

Rep. Sheila Jackson Lee (D-Texas) took to the House floor Tuesday night to criticize what she called a "demeaning" Pepsi ad that aired during the Super Bowl.

In the ad for Pepsi Max, a black woman sitting on a park bench gets angry with her husband after an attractive, white female jogger sits down next to the couple and smiles and waves at the man.

After the man smiles back, his girlfriend or wife gets angry and whips her Pepsi Max can at him. The man ducks, and the can hits the attractive jogger in the head. The ad is titled "Love hurts."

Jackson Lee said it was ridiculous for the soft drink maker to air the advertisement during African-American history month.

"In this month of African-American history where we're trying to celebrate what is good and great, it certainly seems ridiculous that Pepsi would utilize this kind of humor," she said. "It was not humorous. It was demeaning — an African-American woman throwing something at an African-American male and winding up hitting a Caucasian woman."

(Excerpt) Read more at thehill.com ...


TOPICS: Culture/Society; Extended News; Front Page News; Government; US: Texas
KEYWORDS: ads; domesticviolence; jacksonlee; pepsi; racism; superbowl
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To: BelegStrongbow

I bought a life insurance policy from Nationwide about 20 years ago, At the same time I bought home owners ins. from them.

10 years later my lawn mower threw a rock through my neighbor’s sliding glass doors. Nationwide paid around $1,000 for the claim and promptly almost doubled my premiums. I changed companies at that time on my home owners and they didn’t hold that claim against me, I got lower rates from my new company than the original Nationwide policy and more coverage. I have, however, kept the life policy.


161 posted on 02/09/2011 1:24:51 PM PST by Graybeard58 (Of course Obama loves his country. The thing is, Sarah loves mine.)
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To: Graybeard58

Thanks for the heads-up, GB58. I am content with Allstate.


162 posted on 02/09/2011 1:39:07 PM PST by BelegStrongbow (St. Joseph, patron of fathers, pray for us!)
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To: BradtotheBone

I’m white and I did not like that commercial.


163 posted on 02/09/2011 1:39:53 PM PST by New Jersey Realist (Congress doesn't care a damn about "we the people")
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To: AmusedBystander

African-American history month


We have to stop this hyphenated crap. How do I know the difference between someone whose roots are from Africa or someone from Haiti for instance? They are all black/brown. I call a person of the dark persuasion African/American and if he is from Haiti or Jamaca, is he allowed to punch me out? All this $hit started with Jesse Jackson and his family has a longer American history than my family! He should be a proud AMERICAN. I don’t know of any white pepole who hyphenate their nationality. GROW UP PEOPLE. We all have red blood and pink skin. Look at a black man’s palms!


164 posted on 02/09/2011 1:48:18 PM PST by New Jersey Realist (Congress doesn't care a damn about "we the people")
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To: JoeProBono

Aretha Franklin?


165 posted on 02/09/2011 2:09:08 PM PST by LeonardFMason
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To: AmusedBystander
I thought it was black history month.

That's what Walgreens calls it.


166 posted on 02/09/2011 2:13:51 PM PST by Dixie Yooper (Ephesians 6:11)
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To: AmusedBystander

“I thought it was black history month.”

Not since we got an African in the White House.

(For the DUmmies reading this bear in mind that Michelle Obama says her husband is an African with his ‘home country’ being Kenya. I’m just going by what she said.)


167 posted on 02/09/2011 2:17:01 PM PST by MeganC (Soli Deo Gloria)
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To: BradtotheBone
Jackson Lee said it was ridiculous for the soft drink maker to air the advertisement during African-American history month.

Did I not get the memo that is is now African-American history month instead of Black History month?

168 posted on 02/09/2011 2:23:28 PM PST by matt04
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To: Red_Devil 232

When the black couple ran off, the black woman turned around, looked down at the white woman, and shouted “SORRY!” in a high-pitched voice which sounded like she really WAS sorry.

It’s just a Super Bowl commercial. The whole point of the commercial was that the black guy found a low calorie snack that his wife approved of.


169 posted on 02/09/2011 2:41:10 PM PST by july4thfreedomfoundation (A Jimmy Carter got us a Ronald Reagan......A Barack Obama will get us a Sarah Palin)
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To: Svartalfiar
Wait a second.. When’s my national Irish/German/Polish Month?

Nevember.
170 posted on 02/09/2011 2:51:34 PM PST by Renderofveils (My loathings are simple: stupidity, oppression, crime, cruelty, soft music. - Nabokov)
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To: telebob

Bob, I hope nobody throws anything at your wife or daughter’s head, knocking them out, thinking it’s funny.

Like you do.


171 posted on 02/09/2011 3:15:21 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: Frantzie

Yep. And the worst, most vile and racist show on TV is that Quinones 24 hours show or whatever that is, where in every episode, there is a bogus psychodrama play where white guys are made to look like cruel, bigoted, anti-minority homophobes.

The Nazis did “newsreels” about the Jew-rats just like that.

Building up to the big Two Minute Hate. Kill whitey!


172 posted on 02/09/2011 3:18:50 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: Theophilus; wardaddy

Awesome post at 141.


173 posted on 02/09/2011 3:20:25 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: netmilsmom

You do get, that the subtext is just as evil as what the Nazis did in the 1930s, with the “Jew-rat” newsreels?

I mean, you are not THAT dense, to not get the subtext, don’t you? It’s okay to knock out white women and run away. Hell, it’s funny. I’ll bet a lot of gangsta thugs just LOVE that ad.

Which you are too f-ing dense to even GET.


174 posted on 02/09/2011 3:23:29 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: july4thfreedomfoundation
It’s just a Super Bowl commercial. The whole point of the commercial was that the black guy found a low calorie snack that his wife approved of.

And so, I'm sure we can expect a similar ad real soon, where two whites KNOCK OUT a black woman, and run away laughing?

You are another moron.

175 posted on 02/09/2011 3:24:47 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: netmilsmom

PS: Giant corps like Pepsico test all ads against beta groups with “like-o-meters.” Pepsi is popular among the black demo, more than Coke. They KNEW the black audience was going to LOVE that knock-out-whitey video, because THEY PRE-TESTED THE EVERLOVING THING!

So what does that tell you about a company, that they ran an ad making a JOKE about violence against a white woman, because the KNEW blacks would love it?

Are you really too dense to understand what happens in front of your own two eyes?


176 posted on 02/09/2011 3:29:11 PM PST by Travis McGee (EnemiesForeignAndDomestic is now on Kindle.)
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To: BradtotheBone

Imho, it was a racist ad. It’s funny if a black woman hits a white woman in the head with a can of soda? Really?


177 posted on 02/09/2011 3:30:28 PM PST by trisham (Zen is not easy. It takes effort to attain nothingness. And then what do you have? Bupkis.)
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To: Christian Engineer Mass
Pepsi is a big dem owner. I meant to write funder.

I thought the ad was one of the nastiest, right next to the one where they killed a baby by throwing the baby into a plate glass window. The subtext of the ad was basically “It’s Funny to Attack White People”

*******************************

Agreed.

178 posted on 02/09/2011 3:32:53 PM PST by trisham (Zen is not easy. It takes effort to attain nothingness. And then what do you have? Bupkis.)
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To: Christian Engineer Mass
"Pepsi is a big dem owner. I meant to write funder."

What's the diff?

179 posted on 02/09/2011 3:38:30 PM PST by GourmetDan (Eccl 10:2 - The heart of the wise inclines to the right, but the heart of the fool to the left.)
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To: Travis McGee

I was offended that the ads were universally dull or stupid or both.

Super bowl ads are supposed to be special. that was a stupid ad. But nothing really racist about it, ‘cept that, when you think about it, a black woman would be more likely to throw something at her man than a white woman.

(I could be wrong about that)


180 posted on 02/09/2011 3:56:27 PM PST by altura
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