I wouldn’t mind banner ads if they brought in enough revenue. I give my piddly donation because piddly is what I can afford right now. I don’t like it, but there it is.
Things are going to get more expensive. If you can work out a banner ad thing that will give you more money for the site, Jim, I won’t complain.
Oh, you can rest assured that they'd bring in more than enough revenue to sustain the site. This is one of the more popular places on the internet.
If you noticed in the lead post, Jim said, "I don't know if I'm ready to get rich." That's how much potential banner ads have for this site.
For what it's worth, I wouldn't have a single problem with Jim and John finally being financially rewarded for all of their years of dedication to FR.