'Secretariat' Movie Given Special Push to Faith-Based Filmgoers

Fox News ^ | 10/7/10 | Jo Piazza

[Dr. Scarpetta]

Enter Secretariat. The true-life story about a woman horse breeder, played by Diane Lane, who defies the odds to create a Triple Crown winner, has the kind of inspirational story that Disney is banking will appeal to the same faith-based audiences that turned “The Blind Side,” produced by Warner Bros., into a $250 million blockbuster.

Disney has been marketing “Secretariat” to the Bible Belt by organizing special screenings of the film, which hits theaters on Oct. 8, for Christian bloggers, reviewers and influencers, according to the Hollywood Reporter.

They have also produced special marketing materials for the audience. Screening invites sent to non-religious outlets described the film’s story in purely secular terms.

But for the benefit of Christian reviewers, the invitation goes on to add that “The movie is directed by Randall Wallace….Not only is Randall one of the most successful directors of all time, he is also a devout Christian .”

So is Disney pandering to Christians, or is their outreach seen as a positive step by religious audiences?

Or both?

[Dr. Scarpetta]

Great story!

[Dr. Scarpetta]

It’s amazing...

[Dr. Scarpetta]

I agree...

[Dr. Scarpetta]

...so was my daughter...:)

[Dr. Scarpetta]

BTTT

[afraidfortherepublic]

I finally found the story that ran in the local newspaper this month about Secretariat's grandson (grand colt?).Here goes:

Secretariat's grandson finds a new home in Wisconsin

Kristyna Wentz-Graff
George Mallet brushes his horse Brahma Fear, grandson of the legendary racer Secretariat. Mallet followed the horse’s career for several years and purchased the 5-year-old after he came off the track in August 2009

This is a cute story. My daughter in law owned a retired race horse at one time. My son convinced her to stop jumping Easter when she was pregnant with my granchild.

BTW, I haven't seen the movie yet. I was appalled at the ticket price. What do they think? We are NYC, or something? I'm waiting for it to come to our local movie where it will be $3.50 per ticket, or $2.00 on Tuesdays!

[Dr. Scarpetta]

When I brush my beautiful horse or clean his hoofs, I often tell him stories about his grandfather. His big ears flip around toward me when I describe how Secretariat set a record for a mile and a half in the 1973 Belmont Stakes that still stands today.

That is a wonderful article.

[Dr. Scarpetta]

http://roxytheaternorthampton.com/

This is the theater we go to for $3.00...

[afraidfortherepublic]

The Rivoli

This is ours. It's owned by a community group that raised money and refurbished it. It's all run by volunteers. I think there is only one paid employee.

[afraidfortherepublic]

That is a wonderful article

Yes/ had to drive north on business the other day and I kept my eyes on the fields to see if I could spot Brahma Fear running across the fields of Belgium. LOL No such luck, but I was looking.

[Rebelbase]

I don’t like most Disney movies but this one was worth the time and money last weekend. It’s a good clean movie, well done and a progressive storyline. I can’t recall any part of it that dragged.

[Dr. Scarpetta]

You’re lucky to have The Rivoli. Most of the historic theaters were torn down in the name of progress. I have fond memories of several that are long gone.

The Roxy Theater that we go to is owned by one man. When he retires, I wonder what will happen to the theater. It’s fun going there because the owner has kept the original decor.

We try to go there when we can to help keep the place going. I’m planning to see “Secretariat” there.

[Arthur Wildfire! March]

I heard Rush talking about this movie. Wasn’t interested in it before — am now!

[Dr. Scarpetta]

I’m looking forward to seeing it too!