Posted on 12/17/2009 3:22:05 PM PST by Steelfish
Twiggy's Photoshopped Olay Ads Banned in England [Pic in URL] by Jennifer Romolini, Shine staff
Perhaps we should start calling 2009 the year of the airbrush. The latest Photoshop scandal involves not an emaciated model nor a bizarrely-retouched actress on the cover of a fashion magazine, but instead a 60-year-old icon with not enough crows' feet for anyone's liking.
Let's catch you up: Last summer, beauty company Olay debuted its Definity eye cream campaign depicting model Twiggy looking far younger, smoother, and firmer than her then 59 years should suggest. The '60s fashion star appeared virtually wrinkle-free in the ads and, since her baby-faced visage was selling anti-aging cream to older women, quite a few people—including bloggers, news outlets, and the British Parliament—grew quite disturbed.
In August, British lawmakers called for a ban on the digitally altered ads, suggesting they mislead the public. And, in the ensuing months, the U.K's Advertising Standards Authority (ASA) received hundreds of complaints from the public, claiming the Olay images were "socially irresponsible" and could have a "negative impact on people's perceptions of their own body image, " The Guardian reports.
(Excerpt) Read more at shine.yahoo.com ...
Serum is the latest marketing ploy to sucker women with language they don’t understand but sounds like something they should know. They will buy the stuff and then being genetically gullible, buy the next scam when the former fails to work.
Oh well, she’s still age-approriately lovely.
No actually I am quite happy regardless of ad campaigns ‘aimed’ at me...and currently I would much rather the deep thinkers in DC write 3000 plus ‘truth in advertising’ rules and regs...AS opposed to their attempts at controlling one sixth of our economy by taking over healthcare.
Personnally, I believe Pelosi could empanel hearings; run tsame; and be the ‘expert’ witness discussing all things cosmecuetical. She, and her minions can handle THAT in lieu of Cap and Trade.
There...now that I have posted those thoughts, I am positively giddy.
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