[Lorianne]

Hannah Montana is a marketing entity. Witness the scads of marketing tie-ins to this ‘personality’. She is not a celebrity, she is a sales gimmick meant to milk parents of their money to the tune of millions of dollars.

It works!

[HungarianGypsy]

So is High School Musical and any of the Disney venue. Parents have the choice on whether to buy the products or not. I said my daughter likes Hannah Montana, but *gasp* she doesn't own anything that's related to it. She just likes to watch the show an listen to her on Radio Disney. Although, if I had been hired to my current job a month earlier (ushering at a theatre), I am sure my daughter would have been asking if com tickets were available. :D

[Wolfie]

All the hoopla aside, it will be interesting to see what happents to Miss Cyrus when she’s no longer permitted to use the name.