Free Republic
Browse · Search
News/Activism
Topics · Post Article

To: Minn
Ford has been trying to cut back on rental sales, which can hurt brand image and profits. How does that work?

Rental car agencies buy in quantity at discounts. Then after a year, they dump all these cars on the market. If people like Ford, they will be tempted to buy the almost new rental car instead of a new Ford. Of course the almost new rental car has been driven into the ground and the buyer become unhappy with the Ford brand name.

33 posted on 10/02/2007 10:16:22 AM PDT by Always Right
[ Post Reply | Private Reply | To 5 | View Replies ]


To: Always Right

“Only 10,000 miles on this new Taurus!” Yeah, but it looks like it was put on a quarter-mile at a time.... (Drag racing is done in quarter mile full throttle sessions.)


36 posted on 10/02/2007 10:21:20 AM PDT by Spktyr (Overwhelmingly superior firepower and the willingness to use it is the only proven peace solution.)
[ Post Reply | Private Reply | To 33 | View Replies ]

Free Republic
Browse · Search
News/Activism
Topics · Post Article


FreeRepublic, LLC, PO BOX 9771, FRESNO, CA 93794
FreeRepublic.com is powered by software copyright 2000-2008 John Robinson